Biscuit Belly
Food & Beverage · Breakfast & Brunch
Description
What is Biscuit Belly?
Biscuit Belly represents the exciting evolution of Southern comfort food, bringing a fresh and innovative approach to the beloved biscuit-focused dining experience. Founded in 2019, this emerging fast-casual concept has quickly captured the hearts and palates of food enthusiasts with its chef-driven menu and commitment to quality ingredients.
At the core of Biscuit Belly's appeal is their signature made-from-scratch buttermilk biscuits, which serve as the foundation for an array of creative breakfast and brunch offerings. Each location features a warm, inviting atmosphere that combines modern aesthetics with Southern hospitality, creating an environment where guests can savor both traditional and innovative biscuit-based dishes. The menu showcases a perfect blend of classic Southern flavors and contemporary culinary trends, featuring items like gourmet biscuit sandwiches, gravies made in-house, and unique breakfast creations that elevate the humble biscuit to new heights. Their commitment to using premium ingredients and preparing items fresh daily ensures a consistently exceptional dining experience. For potential franchisees, Biscuit Belly offers the opportunity to join a rapidly growing brand in the thriving breakfast and brunch segment. Enjoy a business in which has limited hours (only open 48 hours per week!) and closes at 2 or 3pm daily. There isn't a restaurant concept that brings a better quality of life and work/life balance. Additionally, you will have about half the number of employees vs other restaurant concepts with a single shift and single menu. A restaurant operator's dream! With its distinctive positioning in the market and focus on quality and innovation, Biscuit Belly stands out as a compelling opportunity in the fast-casual restaurant sector.
- Premium breakfast concept with higher-end investment positioning
- Exceptional unit-level revenue performance - 85% above sub-sector average
- Early-stage franchise system with ground-floor opportunity
- Upscale breakfast and brunch market positioning
- Strong AUV performance of $1.33M for top-performing units
- Established 2018 with focused market presence
Location Analysis
Where Biscuit Belly wins
Is your territory available?
We'll take you through a few quick questions, then Biscuit Belly confirms availability directly.
Financial Analysis
The numbers behind Biscuit Belly
The franchise demonstrates strong unit-level performance with $1,330,924 in systemwide AUV for top performers, substantially exceeding the sub-sector average of $718,765 by 85%. However, with only 6 units since 2018, Biscuit Belly represents an early-stage franchise system with limited operational history and modest expansion pace over six years.
The breakfast sector benefits from consistent consumer demand and daypart focus, though faces intense competition from established players and emerging fast-casual concepts. The premium investment level suggests sophisticated kitchen equipment, extensive build-out requirements, and elevated operational standards that may require experienced restaurant operators.
Ideal investors should possess substantial liquid capital and restaurant industry experience, given the operational complexity typical of premium breakfast concepts. The limited unit count presents both opportunity for early market entry and risk from unproven system infrastructure.
Prospective franchisees must carefully evaluate territory availability, franchisor support systems, and local market demographics that support premium breakfast pricing. The investment requires thorough FDD review to verify operational methods, cuisine positioning, and comprehensive due diligence given the system's early development stage.
Financing partners
Vetted partners, tailored to franchisees
Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.
FranFund
CRF USA
Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.
First Bank of the Lake
Pension Pros
FDD Item 7
Initial investment range
Per FDD Item 7, total initial investment ranges from $824,000 to $1,341,500. The midpoint $1,082,750 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
FDD Item 19
Average gross sales
According to Item 19 of the Franchise Disclosure Document, Biscuit Belly has an average gross revenue of $1M. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)
Growth over time
Franchise footprint
2025 Franchise Disclosure
FDD documents
Below are items 2, 3, 4, 7, 11 and 19 for Biscuit Belly's 2025 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.
Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.
Buyer FAQs
Frequently asked questions
The initial investment for a Biscuit Belly franchise typically ranges between $824,000.00 and $1,341,500.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.
Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2025. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
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