Board & Brush

Board & Brush

Information based on 2024 FDD

Recreation & Entertainment · Do It Yourself Workshops

Investment min
$65K
Total: $65K–$90K
Avg gross revenue
$126K
Unit-level, 2024
Franchise fee
$25K
Per current disclosure
Royalty
6%
of gross revenue
Locations
226
Franchising since 2017

Description

What is Board & Brush?

Board & Brush Creative Studio is a rapidly growing DIY workshop franchise that has revolutionized the way people approach home décor and creative expression. Founded in 2015, this innovative concept combines hands-on craftsmanship with guided instruction to help participants create beautiful, professional-quality wooden signs and home decorative pieces.

At Board & Brush, customers enjoy a unique creative experience where they participate in every step of the woodworking process – from distressing and sanding the wood to staining, painting, and personalizing their projects. The workshops offer a perfect blend of instruction and creative freedom, making it accessible for crafters of all skill levels, even those who don't consider themselves artistic.

The studio provides an ideal venue for various social gatherings, including girls' nights out, date nights, team-building events, birthday parties, and bachelorette celebrations. Each session is led by knowledgeable instructors who guide participants through the entire process while maintaining a fun, relaxed atmosphere. The business model successfully combines entertainment with crafting, often allowing participants to enjoy refreshments while they work.

What sets Board & Brush apart is its vast selection of customizable designs and projects, ranging from traditional wooden signs to functional pieces like serving trays and home organizers. Each location maintains high standards of customer service and instruction quality, ensuring that every participant leaves with a custom piece they're proud to display in their home. The franchise has mastered the art of making DIY woodworking accessible and enjoyable for everyone, creating a memorable experience that keeps customers coming back for more.
  • Lower Investment Than Category Average
  • Rapid Growth to 228 Units
  • Multiple Revenue Stream Opportunities
  • Proven Seven-Year Track Record

Location Analysis

Where Board & Brush wins

Board & Brush demonstrates strong market presence with widespread coverage across multiple states, showing particular strength in the Northeast and Midwest regions. The franchise has notable concentrations in Pennsylvania, Michigan, and Texas, suggesting successful market penetration in both densely populated urban areas and mid-sized markets. The franchise maintains an exceptionally high customer satisfaction rating based on thousands of customer reviews, indicating strong operational consistency and customer satisfaction across regions.

The DIY workshop concept shows adaptability across diverse markets, from metropolitan areas to suburban communities. Key success factors include locations in retail-oriented districts with strong foot traffic and proximity to middle to upper-middle-income residential areas. The franchise's significant presence in major markets like New York and Texas, combined with opportunities in remaining underserved states, presents substantial growth potential.

Ideal locations typically feature 1,500-2,500 square feet in lifestyle centers or renovated historic districts, capitalizing on the creative workshop atmosphere. Demographics supporting successful locations include areas with median household incomes above $65,000, strong female population aged 25-54, and active retail corridors. The franchise shows particular promise in communities with high engagement in craft and DIY activities, suggesting potential for expansion in similar markets across underserved regions.
Total US locations
228
Franchise units
226
Corporate locations
2
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind Board & Brush

Avg gross revenue$125,550
Investment range$65,489 – $89,761
Investment midpoint$77,625
Brand fund1%
Royalty6%
Franchise fee$25,000
Min. net worth
Min. liquid capital
Board & Brush presents an entry-level investment opportunity with total costs ranging $65,489-$89,761, positioning it well below the DIY workshop sub-sector averages of $141,068-$265,151. This accessible investment threshold makes it attractive for first-time franchisees or those seeking lower-risk entry into the recreation sector.

The DIY workshop industry benefits from strong consumer trends toward experiential retail and social crafting activities. The franchise operates in the growing "experience economy" where consumers prioritize memorable activities over material purchases. However, the business model faces seasonal fluctuations and relies heavily on discretionary spending, making it sensitive to economic downturns.

Established in 2015 with 228 units, Board & Brush demonstrates solid system maturity and rapid expansion within its nine-year operational history. This growth trajectory suggests effective franchise support systems and market acceptance, though the brand remains relatively young compared to established franchise concepts.

The workshop-based model requires hands-on management and creative skills, making it suitable for owner-operators rather than passive investors. Territory exclusivity and local market demographics significantly impact performance, with suburban markets featuring higher disposable incomes typically showing stronger potential.

Ideal investors should possess $25,000-$35,000 liquid capital (estimated industry standard), retail or hospitality experience, and strong community engagement skills. The concept works best in markets with active social demographics and established crafting communities. Prospective franchisees must carefully review the FDD and conduct thorough market analysis before committing to this experiential retail investment.", "brand_bragging_rights": [ "Entrepreneur Magazine Top Franchise Recognition", "228 Studios Nationwide Market Presence", "Entry-Level Investment Under $90K", "Trendy Farmhouse DIY Workshop Concept", "Multiple Revenue Stream Diversification", "Nine Years Proven System Growth
Did you know? Did you know that starting your own Board & Brush creative studio franchise - where customers craft personalized wooden signs and home décor in a fun, social atmosphere - requires a total investment between $65,489 and $89,761, which includes the $25,000 franchise fee plus all the rustic materials, workshop equipment, and startup costs needed to help your community unleash their inner artist?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$65K–$90K
Most common
$65,489
Minimum
$77,625
Midpoint
$89,761
Maximum

Per FDD Item 7, total initial investment ranges from $65,489 to $89,761. The midpoint $77,625 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$200K$160K$120K$80K$40KN/A
$153K
$146K
$126K
2022
2023
2024
Avg
$142K
YOY change (2023 -> 2024)
-14%

According to Item 19 of the Franchise Disclosure Document, Board & Brush has an average gross revenue of $126K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

-13% YoY
300240180120600
2017
2018
2019
2020
2021
2022
2023
2024
228 units open as of 2024 FDD-33 in last 12 mo

2024 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Board & Brush's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2024 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Board & Brush franchise typically ranges between $65,489.00 and $89,761.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Board & Brush
Board & Brush
$126K avg revenue · 226+ US franchises

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