
Board & Brush
Recreation & Entertainment · Do It Yourself Workshops
Description
What is Board & Brush?
At Board & Brush, customers enjoy a unique creative experience where they participate in every step of the woodworking process – from distressing and sanding the wood to staining, painting, and personalizing their projects. The workshops offer a perfect blend of instruction and creative freedom, making it accessible for crafters of all skill levels, even those who don't consider themselves artistic.
The studio provides an ideal venue for various social gatherings, including girls' nights out, date nights, team-building events, birthday parties, and bachelorette celebrations. Each session is led by knowledgeable instructors who guide participants through the entire process while maintaining a fun, relaxed atmosphere. The business model successfully combines entertainment with crafting, often allowing participants to enjoy refreshments while they work.
What sets Board & Brush apart is its vast selection of customizable designs and projects, ranging from traditional wooden signs to functional pieces like serving trays and home organizers. Each location maintains high standards of customer service and instruction quality, ensuring that every participant leaves with a custom piece they're proud to display in their home. The franchise has mastered the art of making DIY woodworking accessible and enjoyable for everyone, creating a memorable experience that keeps customers coming back for more.
- Lower Investment Than Category Average
- Rapid Growth to 228 Units
- Multiple Revenue Stream Opportunities
- Proven Seven-Year Track Record
Location Analysis
Where Board & Brush wins
The DIY workshop concept shows adaptability across diverse markets, from metropolitan areas to suburban communities. Key success factors include locations in retail-oriented districts with strong foot traffic and proximity to middle to upper-middle-income residential areas. The franchise's significant presence in major markets like New York and Texas, combined with opportunities in remaining underserved states, presents substantial growth potential.
Ideal locations typically feature 1,500-2,500 square feet in lifestyle centers or renovated historic districts, capitalizing on the creative workshop atmosphere. Demographics supporting successful locations include areas with median household incomes above $65,000, strong female population aged 25-54, and active retail corridors. The franchise shows particular promise in communities with high engagement in craft and DIY activities, suggesting potential for expansion in similar markets across underserved regions.
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Financial Analysis
The numbers behind Board & Brush
The DIY workshop industry benefits from strong consumer trends toward experiential retail and social crafting activities. The franchise operates in the growing "experience economy" where consumers prioritize memorable activities over material purchases. However, the business model faces seasonal fluctuations and relies heavily on discretionary spending, making it sensitive to economic downturns.
Established in 2015 with 228 units, Board & Brush demonstrates solid system maturity and rapid expansion within its nine-year operational history. This growth trajectory suggests effective franchise support systems and market acceptance, though the brand remains relatively young compared to established franchise concepts.
The workshop-based model requires hands-on management and creative skills, making it suitable for owner-operators rather than passive investors. Territory exclusivity and local market demographics significantly impact performance, with suburban markets featuring higher disposable incomes typically showing stronger potential.
Ideal investors should possess $25,000-$35,000 liquid capital (estimated industry standard), retail or hospitality experience, and strong community engagement skills. The concept works best in markets with active social demographics and established crafting communities. Prospective franchisees must carefully review the FDD and conduct thorough market analysis before committing to this experiential retail investment.", "brand_bragging_rights": [ "Entrepreneur Magazine Top Franchise Recognition", "228 Studios Nationwide Market Presence", "Entry-Level Investment Under $90K", "Trendy Farmhouse DIY Workshop Concept", "Multiple Revenue Stream Diversification", "Nine Years Proven System Growth
Financing partners
Vetted partners, tailored to franchisees
Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.
FranFund
CRF USA
Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.
First Bank of the Lake
Pension Pros
FDD Item 7
Initial investment range
Per FDD Item 7, total initial investment ranges from $65,489 to $89,761. The midpoint $77,625 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
FDD Item 19
Average gross sales
According to Item 19 of the Franchise Disclosure Document, Board & Brush has an average gross revenue of $126K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)
Growth over time
Franchise footprint
2024 Franchise Disclosure
FDD documents
Below are items 2, 3, 4, 7, 11 and 19 for Board & Brush's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.
Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.
Buyer FAQs
Frequently asked questions
The initial investment for a Board & Brush franchise typically ranges between $65,489.00 and $89,761.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.
Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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