Body & Brain

Body & Brain

Information based on 2023 FDD

Health & Wellness · Other Health & Wellness Businesses

Investment min
$53K
Total: $53K–$116K
Avg gross revenue
N/A
Unit-level, 2023
Franchise fee
$10K
Per current disclosure
Royalty
10%
of gross revenue
Locations
23
Franchising since 2008

Description

What is Body & Brain?

Body & Brain is a unique health and wellness franchise that goes beyond traditional yoga and fitness concepts by offering a holistic approach to physical, mental, and spiritual well-being. Founded in 1985, this established brand combines Eastern healing disciplines including yoga, tai chi, qigong, and meditation to create a comprehensive wellness experience that sets it apart in the growing health and wellness industry.

The franchise's methodology focuses on harmonizing the body and mind through specialized techniques that help clients manage stress, improve flexibility, enhance core strength, and achieve mental clarity. Their unique approach makes wellness practices accessible to individuals of all fitness levels and ages, creating an inclusive and supportive environment for personal transformation.

What distinguishes Body & Brain is their emphasis on energy-based healing and their holistic approach to wellness. Their centers serve as sanctuaries where members can find balance, peace, and deeper self-connection through guided practices and personalized attention. The franchise has built a strong reputation for helping clients address various health concerns, from physical ailments to emotional stress, through their specialized programs and healing sessions.

Each location benefits from a proven business model that combines group classes, private healing sessions, and workshops, creating multiple revenue streams while serving their communities' diverse wellness needs. The franchise provides comprehensive training and ongoing support to ensure operators can effectively deliver their unique methodology and maintain high standards of service across all locations.
  • 39-year proven operational history
  • Unique Korean energy healing methods
  • 70+ nationwide location network
  • Entry-level wellness investment opportunity
  • Ancient wisdom meets modern techniques
  • Holistic mind-body-spirit approach

Location Analysis

Where Body & Brain wins

Body & Brain, established in 1985, maintains a substantial national presence across numerous states, with particularly strong representation in coastal markets. The franchise maintains an exceptional average rating across thousands of customer reviews, indicating strong customer satisfaction and service quality.

The geographic distribution shows significant presence in key markets, with notable concentrations in New York and California leading their network, followed by strong representation in Washington and Michigan. The Northeast and West Coast represent the franchise's most developed regions, with established presence in New Jersey and Texas. The franchise has strategically expanded into growth markets including Arizona, Florida, Illinois, and Colorado.

The brand's expansion pattern suggests a focus on markets with health-conscious populations and higher disposable income. Ideal locations typically include upscale retail centers or standalone facilities in affluent suburban areas with strong foot traffic. While coastal states show robust penetration, significant growth opportunities exist in developing markets, particularly in the Southeast and Midwest, where the franchise currently maintains a lighter presence.

Prospective franchisees should consider underserved markets within the existing footprint, particularly in growing metropolitan areas with demonstrated wellness industry success. The strong rating performance suggests potential for expansion while maintaining service quality standards.
Total US locations
80
Franchise units
23
Corporate locations
57
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind Body & Brain

Avg gross revenueN/A
Investment range$52,930 – $115,550
Investment midpoint$84,240
Brand fund0.5%
Royalty10%
Franchise fee$10,000
Min. net worth
Min. liquid capital
Body & Brain presents an entry-level investment opportunity with total costs ranging $52,930-$115,550, positioning it significantly below the health and wellness sub-sector averages of $250,076-$473,911. This accessible investment threshold makes it attractive for first-time franchisees or those seeking lower-capital wellness ventures. The 39-year operational history since 1985 demonstrates proven system longevity, while the current 80-unit footprint suggests a mature but moderately-sized franchise network. The health and wellness sector benefits from strong demographic trends, including increased consumer focus on mental health, stress management, and holistic wellness practices accelerated by recent global health concerns. Body & Brain's unique positioning in Korean energy healing and mind-body practices differentiates it within the crowded yoga and wellness market. The franchise targets wellness-conscious consumers seeking alternative healing modalities, particularly appealing in urban and suburban markets with higher education levels and disposable income. Ideal investors should possess passion for holistic wellness, community engagement skills, and sufficient liquid capital to sustain operations during the initial ramp-up period. The business model requires hands-on management and instructor coordination, making it suitable for owner-operators rather than passive investors. Territory considerations and local market demographics significantly impact viability. Prospective franchisees must thoroughly review the Franchise Disclosure Document and conduct comprehensive due diligence, including market analysis and competitive assessment, before making investment decisions.
Did you know? Did you know that launching your own Body & Brain yoga and meditation studio requires a total investment between $52,930 and $115,550, which covers everything from the $10,000 franchise fee to equipment, studio buildout, and initial marketing to help you bring holistic wellness and mindfulness practices to your community?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$53K–$116K
Most common
$52,930
Minimum
$84,240
Midpoint
$115,550
Maximum

Per FDD Item 7, total initial investment ranges from $52,930 to $115,550. The midpoint $84,240 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

Growth over time

Franchise footprint

-6% YoY
1501209060300
2016
2017
2018
2019
2020
2021
2022
2023
80 units open as of 2023 FDD-5 in last 12 mo

2023 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Body & Brain's 2023 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2023 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Body & Brain franchise typically ranges between $52,930.00 and $115,550.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2023. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Body & Brain
Body & Brain
N/A avg revenue · 23+ US franchises

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