BrightStar Care
Home Services · In-Home Care Provider
Description
What is BrightStar Care?
What sets BrightStar Care apart is their unique approach to personalized care delivery. Each franchise location is required to pursue and maintain Joint Commission accreditation, demonstrating their dedication to maintaining the highest standards of healthcare quality and safety. Their care teams consist of highly trained professionals who undergo rigorous screening and continuous education to ensure exceptional service delivery.
The franchise's comprehensive service model addresses everything from basic companion care to complex medical needs, allowing families to receive consistent, professional care as their needs evolve. BrightStar Care's ability to provide both non-medical and skilled medical services under one roof creates a seamless care experience for clients and their families.
Client testimonials consistently highlight the compassionate, professional approach of BrightStar Care's caregivers and the responsive nature of their management teams. The franchise's focus on building lasting relationships with clients while maintaining clinical excellence has established them as a trusted partner in communities across the nation. For entrepreneurs looking to make a meaningful impact in healthcare while building a sustainable business, BrightStar Care offers a proven model with strong systems and support.
- Registered Nurse-led care teams
- Nearly 20-year operational history
- Medical staffing capabilities included
- Premium healthcare service positioning
- Multiple revenue streams
- Scalable business and uncapped revenue potential
Location Analysis
Where BrightStar Care wins
The franchise's geographic distribution reveals a sophisticated market strategy focusing on affluent suburban and urban areas with aging populations and high healthcare expenditure. Strong presence in both coastal and midwest markets suggests adaptability to diverse regulatory environments and market conditions. Notable expansion opportunities exist in underserved states, particularly in the Mountain West and Southeast regions where aging demographics align with BrightStar's service model.
Ideal locations for new franchises typically feature median household incomes above $65,000, significant 65+ population segments (>15%), and proximity to medical facilities. Markets with limited competition in professional home care services, growing suburban populations, and strong healthcare networks present particularly attractive opportunities. Success factors include locations in communities with high healthcare utilization rates and robust insurance coverage.
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Financial Analysis
The numbers behind BrightStar Care
Veteran discount available
BrightStar Care participates in a veteran discount program on the franchise fee. Ask your Franzy advisor or the brand for current eligibility and terms.
BrightStar Care requires an investment of $127,754-$220,186, positioning it as a mid-tier franchise opportunity within the senior care sector. The investment range exceeds sub-sector averages by approximately 8-28%, reflecting the brand's premium positioning and comprehensive service model that includes both home care and medical staffing capabilities.
The in-home care industry benefits from powerful demographic trends, with an aging population driving sustained demand for home-based healthcare services. This sector offers recession-resistant characteristics as healthcare needs remain consistent regardless of economic conditions. BrightStar Care's reported gross revenue of $2,459,587 substantially exceeds the sub-sector average of $1,368,298, indicating strong operational performance within the system.
Established in 2005 with 427 units, BrightStar Care demonstrates mature system infrastructure and proven scalability. The brand's nearly two-decade operational history provides franchisees with established protocols, training systems, and brand recognition in local markets.
This investment is well-suited for candidates with strong operations or management backgrounds who can establish the right culture and tone for the business. The business model requires active management and deep community engagement to build referral networks with hospitals, physicians, and healthcare facilities.
Prospective investors should possess sufficient working capital beyond the initial investment to support operations during the ramp-up period. The franchise offers territory protection and potential for multi-unit development in larger markets. Thorough FDD review and market analysis are essential given the regulatory environment and competitive landscape in healthcare services.
BrightStar Care has a unique business model which differentiates the from competitors. Here’s how:
- The franchise offers the full continuum of care while others shy away from higher-margin services like skilled care.
- The franchise offers their franchisees additional opportunities to drive revenue by providing staffing solutions for other health care providers.
- Companion Care, Personal Care, Skilled Care, Medical Staffing, and National Accounts.
- Franchise owners have access to a very well established and growing National Accounts program, in which large health care providers turn to BrightStar Care and its franchisees for help providing home health care services to patients.
In 2025, for our franchisees’ first BrightStar Care locations only, the combined average revenue was $2,413,076*, while the combined average revenue for the top quartile of our franchisees’ first locations was $4,770,311**.
*2025 average unit revenue for all first franchise locations that were open 12+ months as of 12/31/2025, per our 4/1/2026 FDD. - Item 19. **2025 average revenue of top quartile franchisees for all first franchise locations that were open 12+ months as of 12/31/2025, per our 4/1/2026 FDD - Item 19.
Disclaimer: A new franchisee’s results may differ from these represented performances. There is no assurance that you will do as well, and you must accept that risk. This offering is made by prospectus only.
Financing partners
Vetted partners, tailored to franchisees
Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.
FranFund
CRF USA
Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.
First Bank of the Lake
Pension Pros
The model
How BrightStar Care works
Owner stays in an executive role — sets strategy, hires a manager, and oversees crews. Typically 5–20 hr/wk after ramp; many keep their day job.
Owner runs the business as their primary job — leads the team day-to-day on the ground, 40+ hr/wk.
Sells to businesses, contractors, or property owners.
Sells directly to consumers and homeowners.
Serves both businesses and consumers.
FDD Item 7
Initial investment range
Per FDD Item 7, total initial investment ranges from $127,754 to $220,186. The midpoint $173,970 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
FDD Item 19
Average gross sales
According to Item 19 of the Franchise Disclosure Document, BrightStar Care has an average gross revenue of $2M. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)
Growth over time
Franchise footprint
2026 Franchise Disclosure
FDD documents
Below are items 2, 3, 4, 7, 11 and 19 for BrightStar Care's 2026 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.
Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.
Buyer FAQs
Frequently asked questions
The initial investment for a BrightStar Care franchise typically ranges between $127,754.00 and $220,186.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.
Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) we have on record, which was issued in 2026. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. Only the franchisor can confirm that the information is complete and accurate and we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
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