Brixx Wood Fired Pizza

Brixx Wood Fired Pizza

Information based on 2024 FDD

Food & Beverage · Pizza

Investment min
$980K
Total: $980K–$2M
Avg gross revenue
$2M
Unit-level, 2024
Franchise fee
$45K
Per current disclosure
Royalty
5%
of gross revenue
Locations
10
Franchising since 2020

Description

What is Brixx Wood Fired Pizza?

Brixx Wood Fired Pizza stands as a distinctive player in the casual dining space, offering an artisanal approach to pizza-making that combines traditional methods with modern flavors. Founded in 2006, this Southeast-based franchise has earned a reputation for its authentic wood-fired pizzas, which are crafted in brick ovens that reach temperatures exceeding 800 degrees, creating the perfect crispy crust and smoky flavor that pizza enthusiasts crave.

What sets Brixx apart is their commitment to quality ingredients and culinary innovation. Each restaurant features an open-kitchen concept where guests can watch their pizzas being hand-crafted and cooked to perfection in the signature wood-fired ovens. The menu extends beyond traditional pizzas to include creative specialty pies, fresh salads, pastas, and sandwiches, all complemented by a carefully curated selection of craft beers and wines.

The franchise places a strong emphasis on community involvement and sustainable practices, using locally-sourced ingredients when possible and offering numerous vegetarian, vegan, and gluten-free options to cater to diverse dietary preferences. Their business model combines the charm of a neighborhood pizzeria with the efficiency of modern restaurant operations.

For potential franchisees, Brixx offers comprehensive training programs and ongoing support, including site selection assistance, operational guidance, and marketing strategies. The brand's focus on quality food, exceptional service, and comfortable dining atmosphere has helped establish strong customer loyalty across their locations, making it an attractive opportunity for entrepreneurs passionate about the restaurant industry and community-focused business ownership.
  • 18+ years proven restaurant experience since 2006
  • Wood-fired artisan pizza and wings differentiation
  • Full craft bar with beer, wine, and cocktails
  • Flexible full-service fast-casual hybrid model
  • Award-winning inclusive menu with vegan and gluten-free options
  • Strong community focus with local charity partnerships

Location Analysis

Where Brixx Wood Fired Pizza wins

Brixx Wood Fired Pizza, established in 2006, has built a strong regional presence across multiple states, predominantly concentrated in the Southeast. The franchise maintains a significant market presence in North Carolina as its core market, with notable operations in South Carolina, Tennessee, and Virginia. The brand has also established a growing footprint in markets including Georgia, Ohio, Maryland, and Massachusetts, demonstrating its strategic expansion beyond its Southeast base.

The franchise maintains an impressive average rating of 4.34 across thousands of customer reviews, indicating consistent quality and customer satisfaction throughout its operations. This wood-fired pizza concept has found particular success in urban and suburban markets throughout the Carolinas, with strong performance in mid-sized metropolitan areas featuring professional demographics and higher disposable income.

Ideal locations typically feature high-visibility sites in upscale retail corridors or lifestyle centers, proximity to business districts or affluent residential areas, and demographics including median household incomes above $65,000. The brand's artisanal approach to pizza making differentiates it from traditional pizza chains, particularly resonating in markets with sophisticated dining preferences and health-conscious consumers. New franchisees should focus on areas with strong daytime population density and evening dining traffic, with opportunities for expansion in existing markets as well as new territories in the Mid-Atlantic and Northeast regions.
Total US locations
20
Franchise units
10
Corporate locations
10
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind Brixx Wood Fired Pizza

Avg gross revenue$1,571,424
Investment range$979,550 – $1,571,000
Investment midpoint$1,275,275
Brand fund1.1%
Royalty5%
Franchise fee$45,000
Min. net worth
Min. liquid capital
Brixx Wood Fired Pizza requires a substantial investment of $979,550 - $1,571,000, positioning it in the premium tier of pizza franchises. This investment significantly exceeds the pizza sub-sector averages of $380,153 - $837,259, reflecting the brand's full-service restaurant model with craft bar integration rather than traditional quick-service pizza operations.

The franchise demonstrates exceptional revenue performance, generating $1,571,424 in gross revenue—162% above the sub-sector average of $599,237. This strong financial performance validates the premium positioning and higher investment requirements, indicating robust unit-level economics for the wood-fired pizza and craft bar concept.

With 20 units and 18 years of operation since 2006, Brixx represents an established franchise system with proven operational experience and consistent growth. The brand targets the experiential dining segment, appealing to consumers seeking premium ingredients, wood-fired artisan pizza, and craft beverage pairings in a relaxed atmosphere.

Ideal candidates require substantial liquid capital and restaurant management experience, given the operational complexity of wood-fired cooking and full bar service. The brand's focus on community connections and inclusive menu options, including vegan and gluten-free choices, positions it well for diverse market demographics and sustained customer loyalty.
Did you know? Did you know that launching your own Brixx Wood Fired Pizza franchise - complete with authentic wood-fired ovens and that signature smoky flavor customers crave - requires a total investment between $979,550 and $1,571,000, which covers everything from the $45,000 franchise fee to equipment, buildout, and working capital needed to bring this popular artisan pizza concept to your community?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$980K–$2M
Most common
$979,550
Minimum
$1,275,275
Midpoint
$1,571,000
Maximum

Per FDD Item 7, total initial investment ranges from $979,550 to $1,571,000. The midpoint $1,275,275 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$2M$2M$1M$800K$400KN/A
$1M
$2M
2022
2023
2024
Avg
$978K
YOY change (2023 -> 2024)

According to Item 19 of the Franchise Disclosure Document, Brixx Wood Fired Pizza has an average gross revenue of $2M. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

-13% YoY
3024181260
2020
2021
2022
2023
2024
20 units open as of 2024 FDD-3 in last 12 mo

2024 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Brixx Wood Fired Pizza's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2024 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Brixx Wood Fired Pizza franchise typically ranges between $979,550.00 and $1,571,000.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Brixx Wood Fired Pizza
Brixx Wood Fired Pizza
$2M avg revenue · 10+ US franchises

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