Clean Eatz
Food & Beverage · Fast Casual
Description
What is Clean Eatz?
At the heart of Clean Eatz is their commitment to providing balanced, portion-controlled meals that don't sacrifice flavor. Their diverse menu features customizable bowls, wraps, flatbreads, and smoothies, all crafted with clean ingredients and designed to support various dietary goals. What sets Clean Eatz apart is their unique dual-service model: customers can either dine in at their bright, modern cafés or take advantage of their popular meal plan program.
The meal prep service has become a cornerstone of their business, offering weekly prepared meals that take the guesswork out of healthy eating. These convenient, macro-balanced meals are perfect for busy professionals, fitness enthusiasts, and families seeking nutritious options. Each location also features a grab-and-go freezer stocked with ready-to-heat meals and their signature cauliflower crust pizzas.
Clean Eatz has built a loyal following through their exceptional customer service, consistent quality, and commitment to education about healthy living. Their motto, 'We Change Livez,' reflects their mission to transform communities through better nutrition. With a focus on affordability and convenience, Clean Eatz has positioned itself as a leader in the health-focused restaurant segment, making clean eating accessible to everyone while fostering a supportive, wellness-oriented community.
- Dietician-approved menu offerings with customizable options
- Multiple revenue streams including café, grab-and-go, catering, and meal prep
- 100+ locations across more than 20 states nationwide
- Recognized as one of the fastest-growing franchise brands in the sector
- Comprehensive meal customization for keto, gluten-free, high-protein, and vegetarian diets
- Established brand with 12+ years of operating history since 2011
Location Analysis
Where Clean Eatz wins
The franchise's impressive customer satisfaction ratings across thousands of customer reviews indicates strong operational execution and market fit, particularly in southeastern markets. This consistent performance suggests a well-developed understanding of regional consumer preferences and successful adaptation to local market conditions.
The current geographic distribution reveals significant expansion opportunities in the Northeast and Western regions, where health-focused fast-casual concepts have shown strong growth. Ideal locations typically include suburban areas near fitness centers, office complexes, and health-conscious residential communities with median household incomes above $65,000.
Market analysis suggests optimal performance in locations with high foot traffic, proximity to fitness facilities, and demographics skewing toward health-conscious professionals aged 25-45. The franchise's strongest markets share characteristics of robust population growth, active lifestyle communities, and increasing demand for healthy, convenient dining options. Future expansion should target similar demographic profiles while considering regional dietary preferences and competition from other health-focused concepts.
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Financial Analysis
The numbers behind Clean Eatz
The franchise demonstrates solid system maturity with 98 active units since beginning franchising in 2015. This established franchising track record indicates proven operational systems and replicability. The reported gross revenue of $1,086,720 exceeds sub-sector averages by approximately 56%, though prospective investors should verify these figures through comprehensive FDD review.
The diversified revenue model incorporating café dining, grab-and-go meals, catering, marketplace items, and meal prep services provides multiple income streams and reduces dependency on single revenue sources. This operational complexity requires investors with strong management capabilities or multi-unit restaurant experience.
Ideal candidates should possess substantial liquid capital and restaurant industry familiarity, given the operational demands of food service, inventory management, and health compliance requirements. The brand's positioning in the growing healthy food segment offers expansion potential, though investors must consider local market demographics and competition from established wellness-focused concepts.
Financing partners
Vetted partners, tailored to franchisees
Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.
FranFund
CRF USA
Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.
First Bank of the Lake
Pension Pros
FDD Item 7
Initial investment range
Per FDD Item 7, total initial investment ranges from $353,700 to $798,000. The midpoint $575,850 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
FDD Item 19
Average gross sales
According to Item 19 of the Franchise Disclosure Document, Clean Eatz has an average gross revenue of $1M. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)
Growth over time
Franchise footprint
2024 Franchise Disclosure
FDD documents
Below are items 2, 3, 4, 7, 11 and 19 for Clean Eatz's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.
Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.
Buyer FAQs
Frequently asked questions
The initial investment for a Clean Eatz franchise typically ranges between $353,700.00 and $798,000.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.
Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
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