Crave Cookies
Food & Beverage · Other Food & Beverage
Description
What is Crave Cookies?
What sets Crave Cookies apart is their commitment to creating an irresistible product that combines nostalgic comfort with modern sophistication. Each location specializes in serving fresh-baked, oversized cookies made from premium ingredients, often featuring creative flavor combinations that keep customers coming back for more. The brand has mastered the art of creating that perfect cookie texture – crispy on the outside while maintaining a soft, gooey center that customers literally crave.
As a franchise owner, you'll benefit from a proven business model that capitalizes on multiple revenue streams, including in-store sales, delivery services, catering, and special events. The brand's contemporary store design and strong social media presence help create an engaging customer experience that resonates with today's consumers.
Crave Cookies provides comprehensive training and ongoing support to franchise partners, ensuring you have the tools needed to successfully operate your business. Their streamlined operations and efficient kitchen processes have been refined to maximize productivity while maintaining consistent product quality. The brand's rapid growth since its founding demonstrates both the strength of its concept and the significant market demand for premium dessert options in the quick-service space.
- Investment requirements 43-53% above sub-sector averages indicating premium market positioning
- Gross revenue performance 228% higher than Other Food & Beverage sub-sector average
- Early-stage franchise system offering ground-floor growth opportunity since 2019
- Specialized cookie retail market focus with consistent consumer demand patterns
- Premium investment tier creating potential competitive barriers and territory protection
- Limited 9-unit system allowing for close franchisor support and operational refinement
Location Analysis
Where Crave Cookies wins
Ideal locations for Crave Cookies typically include high-traffic urban and suburban areas with strong millennial and Gen Z demographics, as these populations tend to drive specialty dessert consumption. Successful sites often feature proximity to universities, entertainment districts, or upscale residential areas with higher disposable income. The brand's current market presence suggests substantial untapped markets across major metropolitan areas.
Location selection should prioritize areas with: 1) median household incomes above $65,000, 2) population density of at least 2,500 per square mile, 3) significant foot traffic or easy vehicle accessibility, and 4) complementary retail mix avoiding direct competition with other specialty dessert concepts. Strip malls, lifestyle centers, and downtown retail districts typically perform well for this concept.
While the brand's youth and developing market presence may present initial marketing challenges, it also offers franchisees the opportunity to establish strong market positions in untapped territories with significant growth potential.
Is your territory available?
We'll take you through a few quick questions, then Crave Cookies confirms availability directly.
Financial Analysis
The numbers behind Crave Cookies
The cookie and dessert segment benefits from consistent consumer demand and impulse purchasing behavior, though faces increasing competition from established bakery chains and emerging brands. The higher investment requirements suggest premium market positioning, making location selection and target demographics critical for success.
With only 9 units since 2019, Crave Cookies represents an early-stage franchise system with limited operational history compared to the 112 franchises in the sub-sector. This nascent scale presents both opportunity for ground-floor participation and risks associated with unproven system infrastructure. The reported gross revenue of $855,964 is notably 228% higher than the sub-sector average of $260,970, though this figure requires careful evaluation given the limited unit base and may represent aggregate rather than per-unit performance.
Ideal investors should possess substantial liquid capital and retail/food service experience, given the premium investment requirements and operational complexity. The higher barriers to entry may limit the franchisee pool but could provide competitive advantages in market development.
Financing partners
Vetted partners, tailored to franchisees
Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.
FranFund
CRF USA
Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.
First Bank of the Lake
Pension Pros
FDD Item 7
Initial investment range
Per FDD Item 7, total initial investment ranges from $301,845 to $706,800. The midpoint $504,323 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
FDD Item 19
Average gross sales
According to Item 19 of the Franchise Disclosure Document, Crave Cookies has an average gross revenue of $856K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)
Growth over time
Franchise footprint
2023 Franchise Disclosure
FDD documents
Below are items 2, 3, 4, 7, 11 and 19 for Crave Cookies's 2023 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.
Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.
Buyer FAQs
Frequently asked questions
The initial investment for a Crave Cookies franchise typically ranges between $301,845.00 and $706,800.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.
Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2023. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
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