JETSET Pilates

JETSET Pilates

Franzy VerifiedInformation based on 2026 FDD

Fitness · Other fitness franchises

Investment min
$526K
Total: $526K–$750K
Avg gross revenue
$1M
Unit-level, 2026
Franchise fee
$60K
Per current disclosure
Royalty
7.5%
of gross revenue
Locations
63
Franchising since 2022

Description

What is JETSET Pilates?

Founded in Miami in 2010, JETSET Pilates is a 50-minute class utilizing choreographed routines and curated playlists to cater to busy individuals who enjoy high-intensity group fitness classes, in an upscale and calming setting, and on a custom-made reformer.

JETSET Pilates was built to provide a welcoming environment for people of all fitness levels. The workouts are designed to challenge beginners along with seasoned fitness enthusiasts. The secret ingredient is finding a happy medium between traditionally relaxed Pilates and high-intensity workouts in order to provide a meditative and effective approach to group fitness.

JETSET Pilates assists franchise partners in setting up their own boutique studio in order to capture initial client demand, develop technology systems, build rapport with vendors, and support training to ensure ongoing success. We invite you to learn more about what sets JETSET Pilates apart in the industry!

-Unique brand offering in the rapidly expanding Pilates and boutique fitness market.
-Subscription revenue & flexible package model.
-No prior training or experience is required - Instructors just need a nationally accredited group fitness instructor certification to begin JETSET training academy
-Small retail space (1,500-2,300 sqft)
-Significant training, pre-opening and ongoing support
-Strong branding, social media presence, large demographics primarily ranging from 20-50, 85% female.
-We pride ourselves on offering our franchise partners significant accessible support from our team. We are hands-on and committed to making sure you are getting the most out of your JETSET Pilates Franchise. Our franchise offers both face-to-face support
-No two classes are the same
-Custom reformer for the modern JETSET method

  • Reformer Pilates studios
  • Female-focused boutique fitness
  • ClassPass integrated model
  • Affluent suburban positioning
  • Limited competition reformer niche

Location Analysis

Where JETSET Pilates wins

JETSET Pilates demonstrates strategic geographic concentration in high-growth Sunbelt metros and affluent suburban corridors, with notable strength in Florida, Texas, Georgia, Tennessee, and Colorado markets. The brand targets Dallas-Fort Worth, Houston, Austin, Nashville, Atlanta, Denver, Tampa Bay, and Orlando—metros characterized by population growth, wealth accumulation, and established boutique fitness adoption. This geographic strategy aligns with the ideal customer profile: affluent females aged 25–55 in communities exceeding $75,000 median household income, seeking premium wellness experiences in accessible retail environments. The location requirements emphasize high-visibility retail centers with complementary wellness tenancy, indicating a co-location strategy designed to capture existing boutique fitness traffic rather than pioneering unproven territories. Review performance of 4.6–4.8 stars with moderate-to-high volume (50–200+ reviews per location) reflects solid customer satisfaction, with positive sentiment centered on instructor quality, studio aesthetics, effective programming, and welcoming community culture. Negative feedback patterns—premium pricing concerns, class booking challenges, instructor inconsistency, and parking difficulties—suggest operational execution variability and capacity constraints during peak demand periods. These themes indicate territory success depends heavily on competitive density, local pricing elasticity, and site-specific access considerations. Prospective investors should conduct granular competitive analysis in target territories, validate local willingness to pay premium pricing, assess reformer Pilates supply gaps, and confirm co-tenancy quality before committing capital. Territory-level demographic verification and existing location performance data are essential due diligence steps.
Total US locations
N/A
Franchise units
63
Corporate locations
4
Avg. sq. footage
Territory check

Is your territory available?

We'll take you through a few quick questions, then JETSET Pilates confirms availability directly.

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Availability
CanadaInternational

Financial Analysis

The numbers behind JETSET Pilates

Avg gross revenue$1,137,299
Investment range$525,540 – $749,575
Investment midpoint$637,558
Brand fund1.5%
Royalty7.5%
Franchise fee$60,000
Min. net worth$500,000
Min. liquid capital$200,000
JETSET Pilates operates in the competitive boutique fitness segment with an initial investment range of $525,540–$749,575, positioning it as a mid-to-upper tier studio concept. The $60,000 franchise fee is standard for specialized fitness franchises, though the total capital requirement reflects the specialized reformer equipment infrastructure and upscale studio design expectations inherent to Pilates concepts. The reported gross revenue of $924,048 suggests unit-level performance that warrants careful examination—if representative of mature locations, this indicates respectable top-line generation for a boutique studio format, though investors must independently verify whether this reflects systemwide averages, top performers, or includes multi-unit operator data. The business model carries typical boutique fitness operational complexities: instructor acquisition and retention, class utilization optimization, membership churn management, and premium pricing sustainability in competitive markets. Revenue concentration around class pack sales and membership subscriptions creates predictable cash flow patterns but requires consistent member acquisition to offset natural attrition. The studio footprint of 1,500–2,500 square feet limits reformer capacity and creates session-based revenue ceilings, making operational efficiency and pricing discipline critical to unit economics. Scalability considerations include instructor pipeline development, local market saturation thresholds, and competitive positioning against established reformer Pilates brands and diversified boutique fitness concepts. Missing unit count data limits franchise maturity assessment, requiring prospective investors to conduct thorough validation of Item 19 disclosures and existing franchisee performance independently.
Did you know? JETSET Pilates is a boutique fitness franchise specializing in reformer Pilates with an initial investment ranging from $525,540 to $749,575, including a $60,000 franchise fee. The brand targets affluent suburban markets with upscale studio environments requiring 1,500–2,500 square feet and specialized reformer equipment infrastructure. This investment reflects the premium positioning and operational requirements of the boutique Pilates category.

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

The model

How JETSET Pilates works

01
Ownership
Part-Time (Executive)

Owner stays in an executive role — sets strategy, hires a manager, and oversees crews. Typically 5–20 hr/wk after ramp; many keep their day job.

Full-Time

Owner runs the business as their primary job — leads the team day-to-day on the ground, 40+ hr/wk.

02
Revenue
Recurring revenueTransaction-basedBig-ticket salesService-basedProduct sales (retail)Hybrid model
03
Customer
B2B

Sells to businesses, contractors, or property owners.

B2C

Sells directly to consumers and homeowners.

Mixed

Serves both businesses and consumers.

FDD Item 7

Initial investment range

$526K–$750K
Most common
$525,540
Minimum
$637,558
Midpoint
$749,575
Maximum

Per FDD Item 7, total initial investment ranges from $525,540 to $749,575. The midpoint $637,558 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

2026 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for JETSET Pilates's 2026 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2026 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a JETSET Pilates franchise typically ranges between $525,540.00 and $749,575.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) we have on record, which was issued in 2026. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. Only the franchisor can confirm that the information is complete and accurate and we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

JETSET Pilates
JETSET Pilates
$1M avg revenue · 63+ US franchises

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