Juice It Up

Juice It Up

Information based on 2022 FDD

Food & Beverage · Salads, smoothies, acai bowls

Investment min
N/A
Total: N/A–N/A
Avg gross revenue
N/A
Unit-level, 2022
Franchise fee
N/A
Per current disclosure
Royalty
Locations
Franchising since 2018

Description

What is Juice It Up?

Juice It Up! stands at the forefront of the health-conscious food and beverage industry, offering a vibrant menu of freshly crafted smoothies, raw juice blends, and nutrient-rich açaí bowls. Since its inception in 1998, this California-born franchise has carved out a distinctive niche in the competitive wellness sector by combining delicious flavors with functional nutrition.

What sets Juice It Up! apart is their unwavering commitment to innovation and health-forward menu development. Their offerings cater to various lifestyle needs, from post-workout protein smoothies to immunity-boosting raw juices and Instagram-worthy superfood bowls. The brand consistently adapts to emerging nutrition trends while maintaining its core promise of delivering fresh, high-quality ingredients in every serving.

The franchise operates with a customer-centric approach, creating an inviting atmosphere where health-conscious consumers can enjoy their favorite nutritious treats. Their stores feature a modern, clean design that emphasizes freshness and transparency in food preparation. This visual appeal, combined with their focus on customer education about the benefits of their ingredients, helps create a loyal customer base.

For potential franchisees, Juice It Up! offers a proven business model in the rapidly growing health and wellness sector. The brand provides comprehensive training programs, marketing support, and ongoing operational guidance to help franchise owners succeed. With the increasing consumer demand for healthy, convenient food options, Juice It Up! continues to expand its presence while maintaining its reputation for quality and innovation in the smoothie and juice bar industry.
  • 25+ years operational experience
  • Health-focused menu positioning
  • Fresh ingredient quality standards
  • Proven smoothie concept longevity
  • Growing wellness market segment
  • Established operational systems

Location Analysis

Where Juice It Up wins

Juice It Up, established in 1998, is a franchise concept in the competitive smoothie and bowl segment that maintains a market presence in the food and beverage industry. While the brand has historically operated locations specializing in fresh juices, smoothies, and acai bowls, it presents an opportunity for potential future development in the right markets.

For prospective franchisees considering this concept, ideal location strategies would focus on health-conscious urban and suburban markets. Recommended site characteristics include: - High-traffic retail centers and mixed-use developments - Proximity to fitness facilities and wellness centers - Areas with concentrated young professional and student populations - Neighborhoods with above-average household income levels - Locations near complementary businesses like gyms and yoga studios

Prime market opportunities would exist in metropolitan areas with demonstrated demand for healthy food options and active lifestyle offerings. The concept's focus on fresh juices, smoothies, and acai bowls aligns with current consumer trends toward healthy eating and clean ingredients.

Any future expansion strategy should prioritize markets with: - Strong daytime population density - Established health and wellness communities - Limited direct competition from other smoothie concepts - Areas with proven success in similar quick-service healthy concepts
Total US locations
N/A
Franchise units
N/A
Corporate locations
N/A
Avg. sq. footage
N/A
Territory check

Is your territory available?

We'll take you through a few quick questions, then Juice It Up confirms availability directly.

try
Availability

Financial Analysis

The numbers behind Juice It Up

Avg gross revenueN/A
Investment rangeN/A – N/A
Investment midpointN/A
Brand fund
Royalty
Franchise feeN/A
Min. net worth
Min. liquid capital
Juice It Up operates in the competitive health-focused food and beverage sector, specifically targeting the growing smoothie, acai bowl, and fresh juice market. While specific investment figures are unavailable, the sub-sector average investment range of $276,229 to $520,013 provides context for expected capital requirements in this category. The smoothie and juice bar segment benefits from strong consumer trends toward health-conscious dining and convenient nutrition options, particularly among millennials and Gen Z demographics. Established in 1998, Juice It Up demonstrates operational longevity in a sector known for concept volatility, suggesting proven business model resilience. However, the unknown unit count raises questions about system growth trajectory and market penetration compared to established competitors like Jamba Juice or Tropical Smoothie Cafe. The health-focused food segment requires careful location selection, typically performing best in fitness-conscious communities, shopping centers, and areas with higher disposable income. Operational complexity involves fresh ingredient management, equipment maintenance, and staff training for consistent product quality. Prospective investors should possess sufficient liquid capital for the sub-sector range and understand the importance of high-traffic locations for success. The franchise's longevity suggests established operational systems, though investors must thoroughly review the FDD to understand territory rights, ongoing fees, and support infrastructure. Market timing appears favorable given sustained consumer interest in functional beverages and healthy convenience options, though competition remains intense in prime retail locations.

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

N/A–N/A
Most common
$0
Minimum
$0
Midpoint
$0
Maximum

Per FDD Item 7, total initial investment ranges from $0 to $0. The midpoint $0 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$800K$640K$480K$320K$160KN/A
$576K
2021
2022
2023
Avg
$192K
YOY change (2022 -> 2023)
-100%

According to Item 19 of the Franchise Disclosure Document, Juice It Up has average gross revenue data in our records. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

-100% YoY
100806040200
2019
2020
2021
2022
2023
0 units open as of 2022 FDD-79 in last 12 mo

2022 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Juice It Up's 2022 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2022 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Juice It Up franchise typically ranges between N/A and N/A. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2022. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Juice It Up
Juice It Up
N/A avg revenue · 0+ US franchises

Franchises for you

Other brands in the same vertical and investment band — recommendations based on what you've explored.

Spotlight

Franchisor Image
Franzy Verified

Lee's Famous Recipe Chicken

Food & Beverage

Gross Revenue$2,172,042
Min Investment$850,000
Founded1966
Franchise Units94+

Spotlight

Franchisor Image
Franzy Verified

Frios Gourmet Pops

Food & Beverage

Gross RevenueN/A
Min Investment$64,584
Founded2018
Franchise Units115+
Franchisor Image
Franzy Verified

Clusters Handcrafted Popcorn

Food & Beverage

Gross Revenue$274,576
Min Investment$170,800
Founded2017
Franchise Units4+
Franchisor Image
Franzy Verified

Tea Bar - Mobile Unit

Food & Beverage

Gross RevenueN/A
Min Investment$95,000
Founded2014
Franchise UnitsN/A
Franchisor Image
Franzy Verified

Tea Bar

Food & Beverage

Gross RevenueN/A
Min Investment$266,037
Founded2014
Franchise UnitsN/A
Franchisor Image
Franzy Verified

3Natives Acai Cafe

Food & Beverage

Gross Revenue$947,071
Min Investment$310,000
Founded2013
Franchise Units42+
Franchisor Image
Franzy Verified

Goodness Bowls

Food & Beverage

Gross RevenueN/A
Min Investment$325,119
Founded2019
Franchise Units5+
Franchisor Image
Franzy Verified

Breadless

Food & Beverage

Gross RevenueN/A
Min Investment$439,202
Founded2025
Franchise UnitsN/A