Mad For Chicken
Food & Beverage · Asian
Description
What is Mad For Chicken?
What sets Mad For Chicken apart is their proprietary soy garlic sauce and other innovative flavor combinations that elevate the Korean fried chicken experience. The menu extends beyond their famous chicken, featuring a curated selection of Korean-inspired dishes that cater to diverse palates and contemporary dining preferences.
The restaurant's modern, vibrant atmosphere creates an inviting dining experience that appeals to both casual diners and food enthusiasts. Their commitment to quality is evident in their careful ingredient selection and cooking processes, ensuring each location maintains consistent, high-quality standards that have helped build their loyal customer base.
As a franchise opportunity, Mad For Chicken offers a compelling business model that combines the growing popularity of Korean cuisine with America's love for premium chicken dishes. The brand provides comprehensive training programs and operational support to help franchisees succeed in this competitive market. Their selective expansion strategy focuses on maintaining quality and authenticity across all locations, making it an attractive option for entrepreneurs passionate about bringing unique dining experiences to their communities.
With the rising demand for Asian cuisine and the increasing popularity of Korean food culture in the United States, Mad For Chicken is positioned for continued growth while maintaining its commitment to authentic flavors and quality service.
- Authentic Korean fried chicken concept
- Strong unit-level revenue performance
- Growing Korean food trend positioning
- Premium Asian dining experience
- Specialized culinary differentiation
- Early market entry opportunities
Location Analysis
Where Mad For Chicken wins
Ideal locations for Mad For Chicken franchises typically include urban and suburban areas with high foot traffic, particularly near business districts and college campuses where Korean-inspired cuisine resonates with younger demographics. Target demographics include millennials and Gen Z consumers with disposable income and appreciation for authentic Asian flavors.
Successful locations should prioritize areas with median household incomes above $60,000, population densities of at least 2,500 per square mile, and a significant daytime population. Key site criteria include visibility from major thoroughfares, adequate parking, and proximity to complementary businesses. While current performance metrics such as customer ratings and specific location details are not available in our dataset, the concept's established operating history suggests a proven business model.
Prospective franchisees should focus on markets with proven success in similar Asian casual dining concepts, while considering factors such as local competition, labor availability, and supply chain logistics. The brand's current market coverage presents opportunities for early market entry in numerous metropolitan areas currently lacking Mad For Chicken presence.
Is your territory available?
We'll take you through a few quick questions, then Mad For Chicken confirms availability directly.
Financial Analysis
The numbers behind Mad For Chicken
With only 9 units currently operating, Mad For Chicken represents an emerging franchise system established in 2005. While the limited unit count suggests early-stage development, the reported gross revenue of $2,710,076 substantially exceeds the sub-sector average of $377,891, indicating strong unit-level performance potential. This revenue figure likely represents system-wide totals given the unit count.
The franchise appeals to investors seeking entry into the growing Korean food segment with sufficient capital reserves for mid-tier restaurant investment. The Asian food sector benefits from demographic shifts toward diverse dining experiences and younger consumers' adventurous palates. However, the limited system size means reduced brand recognition and potentially less developed operational infrastructure compared to established competitors.
Prospective investors should possess restaurant industry experience and adequate working capital beyond the initial investment. The Korean chicken concept requires specialized preparation techniques and supply chain management. Territory availability may be extensive given the small footprint, offering first-mover advantages in many markets. Thorough FDD review and market analysis are essential given the emerging system status.
Financing partners
Vetted partners, tailored to franchisees
Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.
FranFund
CRF USA
Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.
First Bank of the Lake
Pension Pros
FDD Item 7
Initial investment range
Per FDD Item 7, total initial investment ranges from $436,940 to $647,300. The midpoint $542,120 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
FDD Item 19
Average gross sales
According to Item 19 of the Franchise Disclosure Document, Mad For Chicken has an average gross revenue of $3M. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)
Growth over time
Franchise footprint
2022 Franchise Disclosure
FDD documents
Below are items 2, 3, 4, 7, 11 and 19 for Mad For Chicken's 2022 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.
Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.
Buyer FAQs
Frequently asked questions
The initial investment for a Mad For Chicken franchise typically ranges between $436,940.00 and $647,300.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.
Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2022. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
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