Maid Right

Franzy VerifiedInformation based on 2025 FDD

Home Services · Residential Cleaning

Investment min

$147K

Total: $147K–$219K

Avg gross revenue

$520K

Unit-level, 2025

Franchise fee

$65K

Per current disclosure

Royalty

6% of Gross Sales

Locations

Franchising since 2013

Description

What is Maid Right?

Maid Right stands out as a premier residential and commercial cleaning franchise that has revolutionized the cleaning services industry since 2013. With their innovative three-pillar approach - Maid Right Signature Clean®, MR Shield®, and Maid Right Technics® - they've established a reputation for delivering consistently superior results that surpass traditional cleaning services.

What sets Maid Right apart is their unwavering commitment to quality and customer satisfaction. Their proprietary MR Shield® disinfection system provides medical-grade protection, while their color-coded microfiber system and HEPA filtration ensure cross-contamination prevention and superior air quality. This attention to detail and use of eco-friendly products has earned them exceptional customer loyalty and glowing reviews across their locations.

Each Maid Right franchise is locally owned and operated, allowing franchise owners to provide personalized attention while backed by a proven national system. Their service offerings are comprehensive, including recurring home cleaning, deep cleaning, move-in/move-out services, and light commercial cleaning. This versatility allows franchise owners to serve diverse customer needs within their communities.

The brand's success is built on a foundation of professionalism, reliability, and trust. Their extensively trained and insured cleaning teams, combined with their satisfaction guarantee, provide peace of mind to both residential and commercial clients. For entrepreneurs seeking a scalable business opportunity in the growing home services sector, Maid Right offers a proven model with strong systems, ongoing support, and a reputation for excellence.

Proprietary MR Shield® disinfection system with medical-strength protection
Maid Right Technics® color-coded microfiber system prevents cross-contamination
HEPA filter vacuums for superior air quality and thoroughness
24-hour satisfaction guarantee with 48-hour resolution commitment
Eco-friendly non-toxic cleaning products for safe environments
Signature Clean® checklist system ensures consistent quality results

Location Analysis

Where Maid Right wins

Maid Right demonstrates intentional regional clustering across the Southeast (Florida, Georgia, North Carolina), Mid-Atlantic (Virginia, Maryland, Pennsylvania), Midwest (Ohio, Michigan, Indiana), and Texas markets. This geographic concentration in metro areas like Tampa Bay, Orlando, Charlotte, Columbus, and Dallas-Fort Worth reflects a strategy targeting middle to upper-middle income suburban residential zones with dual-income households—demographics aligned with recurring cleaning service demand. The territory-based model (typically defined by zip codes covering 30-45 minute drive radii) emphasizes operational density over retail visibility, which supports route efficiency and labor utilization. Customer sentiment averaging 4.2-4.5 stars indicates generally satisfactory performance, with positive feedback centering on professionalism, thoroughness, eco-friendly products, and background-checked staff. However, recurring concerns about team inconsistency, staff turnover, scheduling reliability, and variable performance between locations point to operational execution challenges inherent in labor-intensive service models. The moderate review volume (20-150 per location) suggests varying market maturity and marketing investment across franchisees. Pricing perception issues relative to independent competitors indicate the need for clear value differentiation and service consistency to justify premium positioning. Prospective franchisees should conduct granular territory-level analysis focusing on household income distribution, competitive density, labor market conditions, and demand validation through local market research before committing.

Total US locations

Franchise units

Corporate locations

Avg. sq. footage

N/A

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Financial Analysis

The numbers behind Maid Right

Avg gross revenue$520,441

Investment range$147,100 – $218,500

Investment midpoint$182,800

Brand fundMarketing Fund Contribution: Greater of 2% of Gross Sales per week or $50 per week

Royalty6% of Gross Sales

Franchise fee$65,000

Min. net worthN/A

Min. liquid capitalN/A

Maid Right represents a relatively young franchise system founded in 2013 with a modest footprint of 44 units, indicating early-stage growth dynamics rather than established market saturation. The investment range of $147,100 to $218,500 positions this as an accessible home services opportunity with comparatively lower barriers to entry than many service-based franchises, though prospective franchisees should recognize the developmental stage of the brand. The reported gross revenue of $520,441 suggests meaningful unit-level performance, though without clarity on EBITDA margins, labor costs, or franchise fee details, profitability assessment remains incomplete. The residential cleaning subsector typically involves high variable labor costs (often 40-50% of revenue), ongoing recruiting challenges, and modest operating margins, requiring disciplined operational execution. Scalability hinges on effective team management, customer acquisition efficiency, and retention—areas where review feedback indicates some inconsistency. The eco-friendly positioning may support premium pricing in certain demographics, but competitive pressure from independent cleaners and larger franchise systems warrants careful market-level analysis. The investment appears moderate for the category, but the limited unit count and mixed service consistency patterns suggest meaningful execution risk. Investors should prioritize detailed unit economics, labor cost structures, customer acquisition costs, and franchisee profitability data during validation.

Did you know? Maid Right, operating in the residential cleaning sector of home services, requires an initial investment ranging from $147,100 to $218,500. Founded in 2013, the franchise focuses on eco-friendly cleaning solutions targeting dual-income households and busy professionals in suburban markets. The investment encompasses operational infrastructure, equipment, initial marketing, and working capital, though the specific franchise fee was not disclosed in available materials.

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$147K–$219K

Most common

$147,100

Minimum

$182,800

Midpoint

$218,500

Maximum

Per FDD Item 7, total initial investment ranges from $147,100 to $218,500. The midpoint $182,800 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$800K$640K$480K$320K$160KN/A

$673K

$637K

$629K

2022

2023

2024

Avg

$646K

YOY change (2023 -> 2024)

-1%

According to Item 19 of the Franchise Disclosure Document, Maid Right has an average gross revenue of $629K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

+19% YoY

50403020100

2017

2018

2019

2020

2021

2022

2023

2024

44 units open as of 2025 FDD+7 in last 12 mo

2025 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Maid Right's 2025 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment

FDD Item 7 · PDF

Financial performance representations

FDD Item 19 · PDF

Members-only items

Executive team

FDD Item 2 · PDF

Litigation

FDD Item 3 · PDF

Bankruptcy

FDD Item 4 · PDF

Franchisor assistance

FDD Item 11 · PDF

Members only

Unlock the 2025 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Maid Right franchise typically ranges between $147,100.00 and $218,500.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) we have on record, which was issued in 2025. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. Only the franchisor can confirm that the information is complete and accurate and we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Maid Right

$520K avg revenue · 35+ US franchises

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