ServiceMaster Clean

ServiceMaster Clean

Information based on 2024 FDD

Commercial Services · Commercial Cleaning

Investment min
$90K
Total: $90K–$131K
Avg gross revenue
$734K
Unit-level, 2024
Franchise fee
$33K
Per current disclosure
Royalty
4% - 7%
Locations
599
Franchising since 1959

Description

What is ServiceMaster Clean?

ServiceMaster Clean stands as a towering presence in the commercial cleaning industry, with a legacy of excellence spanning over six decades since 1959. As an industry pioneer, they've built their reputation on delivering a higher standard of clean across diverse commercial environments, from healthcare facilities and office buildings to educational institutions and industrial spaces.

What sets ServiceMaster Clean apart is their comprehensive approach to commercial cleaning. Their expertly trained professionals deliver customized cleaning solutions that go beyond surface-level maintenance, including specialized services for hard surface floors, carpets, windows, and air ducts. Their commitment to consistency and quality is evident in their sophisticated documentation and training systems, ensuring every facility receives the same exceptional level of service with each visit.

The franchise's dedication to innovation is reflected in their cutting-edge cleaning technologies and environmentally conscious practices. They understand that a clean facility isn't just about aesthetics – it's about creating healthy, productive environments for employees and customers alike. Their flexible scheduling options and ability to serve multiple facility types make them an ideal partner for businesses of all sizes.

ServiceMaster Clean's proven track record is backed by countless positive customer testimonials praising their professionalism, reliability, and attention to detail. Their commitment to customer service excellence is demonstrated through their responsive communication and willingness to go above and beyond to meet client needs. As a ServiceMaster Clean franchise owner, you'll be part of a trusted network that has built its success on delivering consistently superior commercial cleaning services while maintaining the highest standards of professionalism and customer care.
  • 65+ Years Industry Experience
  • 599 Established Franchise Locations
  • Recession-Resistant Business Model
  • Multi-Industry Service Portfolio
  • Proven Scalability Track Record
  • Post-Pandemic Market Tailwinds

Location Analysis

Where ServiceMaster Clean wins

ServiceMaster Clean maintains a strategic presence across multiple states, demonstrating strong market penetration in the commercial cleaning sector. The franchise shows notable concentration in the Mid-Atlantic and Midwest regions, with established presence in key markets including Maryland, Virginia, New York, Illinois, and Indiana. This geographic distribution suggests successful adaptation to diverse market conditions while maintaining service quality, reflected in their strong customer satisfaction ratings across numerous reviews.

The franchise's strongest performance appears in densely populated business districts and urban centers, where commercial cleaning services are in high demand. High-performing locations, such as those in the Mid-Atlantic region, typically serve areas with high concentrations of office buildings, healthcare facilities, and educational institutions. Market analysis suggests significant expansion opportunities in numerous additional states, especially in growing metropolitan areas with strong business sectors.

Ideal locations for new franchisees should target areas with robust commercial real estate markets, high business density, and strong economic indicators. The franchise's established presence in key business hubs provides competitive advantages through brand recognition while leaving room for strategic expansion in underserved markets, particularly in the Southeast and Western regions.
Total US locations
599
Franchise units
599
Corporate locations
0
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind ServiceMaster Clean

Avg gross revenue$733,564
Investment range$89,775 – $131,200
Investment midpoint$110,488
Brand fund0.5%
Royalty4% - 7%
Franchise fee$32,500
Min. net worth
Min. liquid capital
ServiceMaster Clean requires an initial investment of $89,775 to $131,200, positioning it as an accessible entry point within the commercial cleaning sector. This investment level sits slightly above the sub-sector's average minimum of $77,808 but well below the maximum average of $184,592, making it a mid-tier opportunity in commercial services.

The commercial cleaning industry benefits from recession-resistant fundamentals as businesses consistently require sanitation services regardless of economic conditions. Post-pandemic heightened hygiene awareness has further strengthened demand for professional cleaning services across healthcare, office, industrial, and hospitality sectors.

With 599 units and 65 years of operation since 1959, ServiceMaster Clean demonstrates substantial system maturity and operational stability. The extensive unit count indicates proven scalability and franchisor experience in supporting multi-location growth. However, the reported gross revenue of $733,564 falls below the sub-sector average of $1,138,687, which may reflect varying market conditions or operational factors requiring further investigation.

Ideal investors should possess strong operational management skills and sufficient working capital for equipment, supplies, and initial marketing. The business model suits both owner-operators and semi-absentee investors with management experience. Commercial cleaning requires relationship-building capabilities and understanding of B2B sales cycles.

Territory considerations include market density, commercial development patterns, and competitive landscape analysis. Multi-unit development potential exists for qualified investors seeking portfolio expansion. Prospective franchisees should thoroughly review the FDD and conduct comprehensive due diligence before investment decisions.
Did you know? Starting your own ServiceMaster Clean franchise - a trusted name in commercial and residential cleaning services for over 65 years - requires a total investment between $89,775 and $131,200, which includes the $32,500 franchise fee plus all the equipment, training, and working capital needed to launch your professional cleaning business in your local market.

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$90K–$131K
Most common
$89,775
Minimum
$110,488
Midpoint
$131,200
Maximum

Per FDD Item 7, total initial investment ranges from $89,775 to $131,200. The midpoint $110,488 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$1M$800K$600K$400K$200KN/A
$619K
$628K
$734K
2022
2023
2024
Avg
$660K
YOY change (2023 -> 2024)
+17%

According to Item 19 of the Franchise Disclosure Document, ServiceMaster Clean has an average gross revenue of $734K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

-11% YoY
4,0003,2002,4001,6008000
2017
2018
2019
2020
2021
2022
2023
2024
599 units open as of 2024 FDD-72 in last 12 mo

2024 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for ServiceMaster Clean's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2024 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a ServiceMaster Clean franchise typically ranges between $89,775.00 and $131,200.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

ServiceMaster Clean
ServiceMaster Clean
$734K avg revenue · 599+ US franchises

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