Showhomes
Home Services · Other Commercial and Home Services
Description
What is Showhomes?
The company's core service offering includes professional home staging, design services, and their signature Home Manager program, which places qualified individuals to live in and maintain vacant properties while they're on the market. This innovative approach ensures homes remain in pristine condition and creates a lived-in atmosphere that appeals to potential buyers.
What sets Showhomes apart is their comprehensive understanding of both real estate and interior design. Their professional staging teams excel at highlighting a property's best features, creating inviting spaces that help potential buyers envision themselves living there. From luxury residences to modest homes, Showhomes' designers use high-end furnishings and accessories to transform empty spaces into welcoming environments.
Reviews consistently praise Showhomes for their attention to detail, professional service, and ability to generate quick sales, often above asking price. Their expertise extends beyond staging to include renovation recommendations, paint color consultation, and coordination of property updates, making them a valuable partner for both real estate agents and homeowners.
For entrepreneurs interested in the home services industry, Showhomes offers a proven business model that combines creativity with practical property management, serving a crucial need in the real estate market while building lasting relationships with clients and real estate professionals.
- 38 Years of Proven Industry Experience
- Recession-Resistant Business Model
- Below-Average Investment Requirements
- Direct Asset Inventory Investment Model
- Specialized Home Staging Focus
- Established Market Presence Since 1986
Location Analysis
Where Showhomes wins
The franchise maintains strong customer satisfaction ratings across its locations, with many units receiving positive customer feedback. Standout performers like the Reynolds Gate SW location exemplify the brand's commitment to service excellence. The company has established a broad geographic footprint across diverse markets, from the Southeast to the Midwest and Southwest, providing a strong foundation for continued regional expansion.
The current geographic footprint reveals significant expansion opportunities, particularly in underserved regions between existing successful markets. Notable gaps exist in the Northeast and Mountain regions, where similar demographics and housing market characteristics suggest potential for growth. The strong presence in southeastern states demonstrates success in markets with robust real estate activity and population growth.
Ideal locations for new franchises should target affluent suburban areas with active real estate markets, high median home values, and steady population growth. Markets with seasonal home ownership or strong relocation trends have proven particularly successful for existing units.
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Financial Analysis
The numbers behind Showhomes
The home staging market is experiencing substantial growth, with industry projections suggesting the market could exceed $2.5 billion by 2030—representing significant expansion within the broader $400 billion home improvement sector. This growth trajectory positions investors to capitalize on increasing demand for professional staging services.
With 22 active units established since 1986, Showhomes operates as a mature, selectively scaled franchise system. The 38-year operational history demonstrates proven business model validation and market resilience across varying economic cycles. The focused network size may offer greater territory availability and personalized franchisor support.
The reported gross revenue of $486,242 reflects the specialized nature of home staging services within the broader home services category. The business model allows investment funds to directly capitalize operations and build asset inventory, potentially providing stronger financial foundation compared to traditional franchise fee structures.
This opportunity suits owner-operators with design sensibilities and relationship-building capabilities, requiring active management rather than passive investment approaches.
Financing partners
Vetted partners, tailored to franchisees
Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.
FranFund
CRF USA
Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.
First Bank of the Lake
Pension Pros
FDD Item 7
Initial investment range
Per FDD Item 7, total initial investment ranges from $39,895 to $179,595. The midpoint $109,745 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
FDD Item 19
Average gross sales
According to Item 19 of the Franchise Disclosure Document, Showhomes has an average gross revenue of $486K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)
Growth over time
Franchise footprint
2024 Franchise Disclosure
FDD documents
Below are items 2, 3, 4, 7, 11 and 19 for Showhomes's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.
Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.
Buyer FAQs
Frequently asked questions
The initial investment for a Showhomes franchise typically ranges between $39,895.00 and $179,595.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.
Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
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