SuperTots

SuperTots

Information based on 2022 FDD

Children's Services · Youth Sports

Investment min
$58K
Total: $58K–$90K
Avg gross revenue
$206K
Unit-level, 2022
Franchise fee
$43K
Per current disclosure
Royalty
$250 - $1,100/m
Locations
75
Franchising since 2007

Description

What is SuperTots?

SuperTots is a leading children's sports and development franchise that has been nurturing young athletes and building confidence since 2002. This innovative program specializes in introducing children to sports through age-appropriate, engaging activities that make learning fundamental skills fun and exciting.

What sets SuperTots apart is their unique approach to youth sports education, focusing on both athletic development and essential life skills. Their certified coaches are specifically trained to work with young children, creating a supportive and encouraging environment that helps build confidence, social skills, and physical coordination.

The program offers a variety of sports including soccer, basketball, baseball, and multi-sport programs, each carefully designed to match different developmental stages. Their curriculum incorporates creative games, positive reinforcement, and structured activities that keep children engaged while learning the basics of various sports.

Parents consistently praise SuperTots for their patient, energetic coaches who make each session memorable and enjoyable. The program's success is evident in their high retention rates and glowing testimonials from families whose children have developed not only sports skills but also independence, teamwork abilities, and enhanced social confidence.

For entrepreneurs passionate about youth development and sports education, SuperTots provides a proven business model with a meaningful impact on communities. The franchise system offers comprehensive training, marketing support, and a structured curriculum that has been refined over two decades of success in the youth sports industry.
  • 22+ years franchise experience backed by 45+ years parent company expertise
  • Comprehensive 18-month to 14-year programming with multi-sport curriculum
  • Low-investment opportunity 33% below youth sports sector average
  • Established partnerships with schools and recreation centers
  • Community-focused business model with proven operational framework
  • Part of Skyhawks Sports Academy network serving thousands of children

Location Analysis

Where SuperTots wins

SuperTots maintains a strategic presence across multiple states, demonstrating a focused approach to market development. The franchise shows particular strength in coastal markets, with established operations in California and strong presence across the Northeast region, while also maintaining strategic positions in select Mountain and Midwest states. The franchise's consistently high customer satisfaction ratings demonstrate strong operational excellence and positive customer experiences across diverse geographic markets.

The franchise's current distribution suggests a deliberate expansion strategy targeting affluent suburban areas with high concentrations of families and strong household incomes. Success factors include proximity to residential developments, good school districts, and areas with high participation in youth activities. Market analysis indicates significant untapped potential in similar demographic areas across the Northeast and West Coast corridors.

Ideal locations for new SuperTots franchises should target communities with median household incomes above $75,000, high percentages of families with children aged 2-12, and limited direct competition in youth sports programming. The franchise shows particular promise in growing suburban markets where working parents seek structured activities for young children. Prospective franchisees should focus on locations near family-oriented retail centers, educational facilities, and residential developments with strong population growth trends.
Total US locations
79
Franchise units
75
Corporate locations
4
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind SuperTots

Avg gross revenue$205,780
Investment range$57,800 – $89,750
Investment midpoint$73,775
Brand fund2%
Royalty$250 - $1,100/m
Franchise fee$42,500
Min. net worth
Min. liquid capital
SuperTots operates in the youth sports franchise sector with an investment range of $57,800-$89,750, positioning it as a highly accessible entry-level opportunity. This investment sits 33% below the sub-sector average minimum of $134,419, making it one of the most affordable options in children's sports programming. The low barrier to entry reflects the business model's emphasis on program delivery rather than facility ownership, requiring minimal equipment and infrastructure investment.

The 79-unit system established in 2002 demonstrates over two decades of operational refinement and market validation under the Skyhawks Sports Academy umbrella, which brings 45+ years of youth sports expertise since 1979. This moderate scale suggests a mature but still-growing franchise system with proven operational frameworks. Currently operating in Colorado, the youth sports industry benefits from strong demographic trends, with increasing parental investment in children's activities and growing awareness of youth fitness needs.

The reported gross revenue of $205,780 falls 25% below sub-sector averages, though this may reflect the franchise's focus on developmental programming for younger children (18 months-5 years) rather than competitive sports training. The business model's reliance on partnerships with parks, recreation centers, and schools creates both opportunity and dependency on community relationships.

Ideal investors include former educators, coaches, and recreation professionals with liquid capital requirements likely in the $60,000-$90,000 range. The operational model suits individuals seeking community involvement with flexible scheduling.
Did you know? Did you know that launching your own SuperTots early childhood education franchise requires a total investment of $57,800 to $89,750, which covers everything from the $42,500 franchise fee to classroom materials, training, and initial marketing to help you create a nurturing learning environment where young minds can thrive in your community?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$58K–$90K
Most common
$57,800
Minimum
$73,775
Midpoint
$89,750
Maximum

Per FDD Item 7, total initial investment ranges from $57,800 to $89,750. The midpoint $73,775 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$250K$200K$150K$100K$50KN/A
$206K
2020
2021
2022
Avg
$69K
YOY change (2021 -> 2022)

According to Item 19 of the Franchise Disclosure Document, SuperTots has an average gross revenue of $206K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

+14% YoY
100806040200
2019
2020
2021
2022
79 units open as of 2022 FDD+10 in last 12 mo

2022 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for SuperTots's 2022 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2022 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a SuperTots franchise typically ranges between $57,800.00 and $89,750.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2022. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

SuperTots
SuperTots
$206K avg revenue · 75+ US franchises

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