
Beans & Brews
Food & Beverage · Coffee & Tea
Description
What is Beans & Brews?
The franchise stands out for its diverse menu featuring signature drinks like their popular 'Revolver' (a powerful seven-shot espresso drink) and the fan-favorite frozen Caramel Cielo. Beyond beverages, they offer a thoughtfully curated selection of breakfast items, including their praised croissant sandwiches and breakfast tacos, making them a complete morning destination.
What truly sets Beans & Brews apart is their commitment to customer service and community connection. Their baristas are known for creating personalized experiences, often remembering regular customers' orders and occasionally writing encouraging messages on cups. The stores are designed to be both functional and comfortable, with many locations offering drive-thru service for convenience while maintaining cozy indoor seating areas perfect for work or relaxation.
Their business model successfully competes with larger coffee chains by offering competitive pricing, larger portion sizes, and a more personalized experience. The brand has cultivated a reputation for consistency across locations while maintaining the feel of a neighborhood coffee shop. For entrepreneurs looking to enter the coffee industry, Beans & Brews offers a proven concept that combines quality products with genuine community engagement.
- 30+ years operational experience since 1993
- Top 25% average unit volume performance in 2024
- High-altitude mountain roasting process
- Multiple daypart revenue opportunities (breakfast, lunch, snack)
- Flexible prototypes for various location types
- Gross revenue 175% above coffee subsector average
Location Analysis
Where Beans & Brews wins
The franchise's geographic distribution reveals a unique growth pattern. While maintaining dominant market penetration in Utah, Beans & Brews has demonstrated ability to succeed in diverse markets, from the Mountain West to the Midwest and Northeast. This suggests adaptability of their business model across different regional markets and consumer preferences. Their measured presence in various states indicates careful, strategic expansion with potential for further growth.
Ideal locations for new franchises should target mid-sized urban and suburban areas with strong morning commuter traffic, particularly in markets similar to their successful Utah operations. The franchise shows particular promise in markets with active, health-conscious populations and established coffee culture. Growth opportunities exist both in deepening presence in existing territories and strategic expansion in connecting markets, especially in the corridors between their established locations. Potential franchisees should focus on areas with limited premium coffee competition and strong community engagement opportunities.
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Financial Analysis
The numbers behind Beans & Brews
With 65 units established since 1993, the system demonstrates 30+ years of operational experience and steady growth trajectory. This maturity provides operational stability while maintaining expansion potential in new markets. The reported gross revenue of $845,651 substantially exceeds the sub-sector average of $307,288 by 175%, indicating strong unit-level performance potential and representing top 25% average unit volume performance.
The franchise targets investors seeking opportunities in the food service sector, with flexible prototype options providing adaptability to diverse real estate scenarios. Multiple daypart operations align with current consumer preferences, serving breakfast, lunch, and snack periods. The system's mountain-roasted coffee differentiation and established brand recognition provide competitive advantages.
Key considerations include the competitive coffee market landscape and operational requirements of food service businesses. Prospective investors should evaluate local market demographics, competition density, and real estate availability. Territory availability and specific liquid capital requirements should be verified through the FDD.
Financing partners
Vetted partners, tailored to franchisees
Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.
FranFund
CRF USA
Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.
First Bank of the Lake
Pension Pros
FDD Item 7
Initial investment range
Per FDD Item 7, total initial investment ranges from $240,000 to $647,000. The midpoint $443,500 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
FDD Item 19
Average gross sales
According to Item 19 of the Franchise Disclosure Document, Beans & Brews has an average gross revenue of $846K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)
Growth over time
Franchise footprint
2022 Franchise Disclosure
FDD documents
Below are items 2, 3, 4, 7, 11 and 19 for Beans & Brews's 2022 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.
Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.
Buyer FAQs
Frequently asked questions
The initial investment for a Beans & Brews franchise typically ranges between $240,000.00 and $647,000.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.
Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2022. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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