Bubbakoo's Burritos

Bubbakoo's Burritos

Information based on 2024 FDD

Food & Beverage · Mexican Inspired

Investment min
$356K
Total: $356K–$757K
Avg gross revenue
$923K
Unit-level, 2024
Franchise fee
$35K
Per current disclosure
Royalty
6%
of gross revenue
Locations
103
Franchising since 2015

Description

What is Bubbakoo's Burritos?

Bubbakoo's Burritos is a dynamic fast-casual Mexican-inspired restaurant concept that has been revolutionizing the quick-service dining experience since 2008. With a unique fusion of traditional Mexican cuisine and innovative American flavors, Bubbakoo's has carved out its own distinctive niche in the competitive food service industry.

What sets Bubbakoo's apart is their creative menu that goes well beyond standard Mexican fare. While they excel at classic items like burritos, bowls, and tacos, they also offer unexpected options like their signature 'Chiwawa' (a cheese-smothered rice ball), Nashville hot chicken variations, and even hibachi-style proteins. Their diverse menu includes wings, loaded nachos, curly fries, and even desserts like fried Oreos, making them a versatile choice for diverse dining preferences.

The brand is known for its generous portions, fresh ingredients, and signature sauces ranging from mild to ghost pepper hot, allowing customers to customize their meals to their exact taste preferences. Their commitment to quality is evident in their made-to-order approach and use of fresh, high-quality ingredients.

The restaurant's atmosphere combines a laid-back, surf-and-skate culture vibe with professional service, creating a welcoming environment for families, young professionals, and students alike. Their locations feature extreme sports on TV screens and upbeat music, contributing to their unique dining atmosphere.

With a strong focus on customer service and community involvement, Bubbakoo's has built a loyal following, often referred to as the 'Bubbakoo's Brigade.' Their successful expansion across multiple states demonstrates the brand's strong appeal and effective business model in the fast-casual dining segment.
  • 16 years proven operational history
  • 116 units across 17 states
  • Mexican fusion customizable menu concept
  • Above sub-sector average gross revenue
  • Fast-casual growth market positioning
  • Established Northeast market presence

Location Analysis

Where Bubbakoo's Burritos wins

Bubbakoo's Burritos demonstrates strong regional dominance in the Northeast, with significant market presence in New Jersey and New York, accounting for the majority of their total footprint. This concentration suggests a well-established brand presence and robust supply chain infrastructure in the region. The franchise's expansion into multiple states, including notable presence across Florida, Maryland, and Pennsylvania, indicates successful market adaptation beyond their core territory.

The brand maintains an impressive average rating of 4.33 across numerous customer reviews, with some locations achieving exceptional ratings. This consistent performance suggests strong operational standards and market fit. The Mexican-inspired concept appears particularly successful in densely populated suburban areas with diverse demographics and strong lunch crowds.

Prime expansion opportunities exist in the Mid-Atlantic and Southeast regions, where the brand has proven successful but remains underrepresented. Ideal locations feature high-traffic areas near office complexes, universities, or retail centers, with median household incomes above $60,000 and a population density exceeding 2,000 per square mile. The franchise's current geographic distribution pattern suggests particular success in markets with established fast-casual dining habits and appreciation for Mexican-inspired cuisine.
Total US locations
116
Franchise units
103
Corporate locations
13
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind Bubbakoo's Burritos

Avg gross revenue$923,323
Investment range$356,000 – $757,000
Investment midpoint$556,500
Brand fund2%
Royalty6%
Franchise fee$35,000
Min. net worth
Min. liquid capital
Bubbakoo's Burritos requires an investment range of $356,000 to $757,000, positioning it as a mid-tier opportunity within the Mexican restaurant segment. The investment sits above the sub-sector average minimum of $284,316 but aligns closely with the maximum average of $699,137, reflecting competitive positioning in the fast-casual Mexican fusion space.

The Mexican restaurant sector benefits from sustained consumer demand for customizable, fresh dining options, with fast-casual concepts experiencing particular growth as consumers seek quality between traditional fast food and full-service dining. Bubbakoo's fusion approach targeting the burrito bowl and customization trend positions it within favorable market dynamics.

With 116 units and 16 years of operation since 2008, the franchise demonstrates established system maturity and measured growth trajectory. This operational history provides franchisees with proven business systems and brand recognition across 17 states, particularly concentrated in the Northeast and Mid-Atlantic regions.

The reported gross revenue of $923,323 exceeds the sub-sector average of $688,609, indicating competitive unit-level performance within the Mexican restaurant category. However, prospective investors should carefully evaluate local market demographics, competition density, and site selection criteria during due diligence.

Ideal candidates should possess sufficient liquid capital to cover the investment range plus working capital reserves, with restaurant or retail management experience preferred. The customizable menu model requires operational attention to food quality and customer experience consistency. Multi-unit development opportunities may exist in underserved markets, though territory availability requires franchisor consultation and thorough FDD review.
Did you know? Did you know that launching your own Bubbakoo's Burritos franchise - the beloved "Burrito Joint" known for its massive customizable burritos and craveable comfort food - requires a total investment between $356,000 and $757,000, which covers everything from the $35,000 franchise fee to equipment, buildout, and working capital needed to bring those famous oversized burritos to your community?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$356K–$757K
Most common
$356,000
Minimum
$556,500
Midpoint
$757,000
Maximum

Per FDD Item 7, total initial investment ranges from $356,000 to $757,000. The midpoint $556,500 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$2M$1M$900K$600K$300KN/A
$950K
$932K
$923K
2022
2023
2024
Avg
$935K
YOY change (2023 -> 2024)
-1%

According to Item 19 of the Franchise Disclosure Document, Bubbakoo's Burritos has an average gross revenue of $923K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

+18% YoY
1501209060300
2020
2021
2022
2023
2024
116 units open as of 2024 FDD+18 in last 12 mo

2024 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Bubbakoo's Burritos's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2024 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Bubbakoo's Burritos franchise typically ranges between $356,000.00 and $757,000.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Bubbakoo's Burritos
Bubbakoo's Burritos
$923K avg revenue · 103+ US franchises

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