Cambria Hotels

Cambria Hotels

Information based on 2024 FDD

Lodging & Hospitality · Hotels, Resorts

Investment min
$15M
Total: $15M–$29M
Avg gross revenue
N/A
Unit-level, 2024
Franchise fee
$60K–$65K
Per current disclosure
Royalty
6%
of gross revenue
Locations
67
Franchising since 2005

Description

What is Cambria Hotels?

Cambria Hotels represents the upscale segment of Choice Hotels International's portfolio, offering sophisticated accommodations tailored to modern business and leisure travelers. Since its establishment in 2005, Cambria has strategically positioned itself in prime locations across major urban markets, popular business hubs, and leisure destinations throughout the United States.

What sets Cambria Hotels apart is their commitment to delivering a distinctly upscale yet relaxed experience that resonates with today's travelers. Each property features contemporary architecture and stylish design elements that reflect the unique character of its location. Guest rooms are thoughtfully appointed with spa-style bathrooms, spacious workspaces, and modern amenities that cater to both productivity and relaxation.

The brand distinguishes itself through its focus on culinary excellence, featuring on-site restaurants and bars that serve locally inspired dishes and craft beverages. Business travelers appreciate the state-of-the-art meeting spaces and fitness centers, while leisure guests enjoy premium amenities like indoor pools and outdoor spaces designed for socializing.

As part of the Choice Hotels family, Cambria benefits from a robust reservation system and the popular Choice Privileges rewards program, offering guests valuable points and perks. The brand's growth strategy focuses on developing properties in high-demand markets where modern travelers seek elevated experiences without ultra-luxury prices.

For potential franchisees, Cambria Hotels offers the opportunity to operate in the rapidly growing upscale lodging segment with the backing of Choice Hotels' extensive support system, including comprehensive training, marketing resources, and operational guidance.
  • Choice Hotels International brand power and support system
  • Premium upscale positioning with $14.8M+ investment threshold
  • Selective 74-unit portfolio ensuring brand exclusivity
  • Secondary and tertiary market focus strategy
  • Modern design and contemporary amenities standard
  • Business traveler and extended-stay market targeting

Location Analysis

Where Cambria Hotels wins

Cambria Hotels maintains a strategic presence across multiple states, with notable concentrations in the Mid-Atlantic and Northeast corridors. The brand shows particularly strong representation in Maryland and Virginia, with established market presence in Michigan, North Carolina, and New Jersey, indicating successful market penetration in both coastal and inland markets. The brand's consistently positive guest ratings across numerous customer reviews suggests strong service quality and guest satisfaction, particularly in high-traffic business and tourism corridors.

The franchise shows particular strength in suburban markets near major metropolitan areas, as exemplified by locations like Glen Burnie, Maryland near Baltimore. This positioning allows properties to capture both business travelers and leisure guests while maintaining competitive rates compared to downtown hotels. Growth opportunities exist in the Southeast and Western states, where the brand has significant room for expansion.

Ideal locations for new Cambria properties typically feature proximity to business districts, airports, or major attractions, with strong demographic indicators including median household incomes above $75,000 and substantial corporate presence. Markets with high business travel volume and limited upscale select-service competition present the strongest opportunities for new franchisees. The brand's modern design and focus on business amenities particularly resonate in emerging secondary markets experiencing economic growth.
Total US locations
74
Franchise units
67
Corporate locations
7
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind Cambria Hotels

Avg gross revenueN/A
Investment range$14,776,290 – $28,678,998
Investment midpoint$21,727,644
Brand fund3%
Royalty6%
Franchise fee$60,000–$65,000
Min. net worth
Min. liquid capital
Cambria Hotels represents a premium-tier hotel investment with a minimum investment of $14.8 million (maximum investment data not available), positioning it significantly above the sub-sector average of $8.45 million. This substantial capital requirement reflects the upscale positioning within Choice Hotels' portfolio, targeting business travelers and extended-stay guests seeking modern amenities and contemporary design.

The lodging industry benefits from recovering travel demand post-pandemic, with business and leisure travel showing resilient patterns. Cambria's focus on secondary and tertiary markets provides strategic advantages through lower real estate costs and reduced competition compared to primary metropolitan areas.

With 74 active units since 2005, the system demonstrates measured growth and selective development, indicating careful market positioning rather than rapid expansion. This controlled approach suggests strong franchisor oversight and brand protection, though it also reflects the challenges of premium hotel development in smaller markets.

The significant investment requirement necessitates experienced hospitality operators with substantial liquid capital and proven hotel management capabilities. Ideal investors possess extensive hospitality experience, particularly in upscale segments. Markets with strong business travel demand and limited upscale lodging options present optimal opportunities.

Note: Revenue data is not available for comprehensive financial performance analysis. Sub-sector average gross revenue of $1,502 requires clarification of measurement methodology.

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$15M–$29M
Most common
$14,776,290
Minimum
$21,727,644
Midpoint
$28,678,998
Maximum

Per FDD Item 7, total initial investment ranges from $14,776,290 to $28,678,998. The midpoint $21,727,644 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

Growth over time

Franchise footprint

+14% YoY
100806040200
2020
2021
2022
2023
2024
74 units open as of 2024 FDD+9 in last 12 mo

2024 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Cambria Hotels's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2024 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Cambria Hotels franchise typically ranges between $14,776,290.00 and $28,678,998.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Cambria Hotels
Cambria Hotels
N/A avg revenue · 67+ US franchises

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