Capriotti's Sandwich Shop

Capriotti's Sandwich Shop

Information based on 2024 FDD

Food & Beverage · Sub Sandwiches

Investment min
$422K
Total: $422K–$818K
Avg gross revenue
$843K
Unit-level, 2024
Franchise fee
$40K
Per current disclosure
Royalty
6% - 7%
Locations
144
Franchising since 1991

Description

What is Capriotti's Sandwich Shop?

Capriotti's Sandwich Shop has been crafting extraordinary sandwiches since 1976, establishing itself as a premium fast-casual dining destination known for its exceptional quality and innovative menu offerings. What sets Capriotti's apart is their commitment to slow-roasting whole turkeys in-house daily and using only the freshest ingredients in their made-to-order sandwiches.

The franchise's signature sandwich, 'The Bobbie,' has earned national recognition as their take on Thanksgiving dinner in a sub, featuring hand-pulled turkey, cranberry sauce, stuffing, and mayo. This creative approach to classic flavors exemplifies Capriotti's dedication to offering unique and memorable dining experiences.

Beyond their famous turkey sandwiches, Capriotti's menu includes an impressive variety of hot and cold subs, including their award-winning cheesesteaks, homemade meatballs, and premium Italian offerings. The brand has also adapted to modern dietary preferences by incorporating high-quality vegetarian options, including plant-based versions of their popular cheesesteaks and turkey alternatives.

Customer service excellence is deeply embedded in Capriotti's culture, with locations consistently receiving praise for their friendly staff, clean environments, and efficient operations. Their commitment to portion generosity is evident in their 18-inch submarines, which have become legendary among loyal customers.

As a franchise system, Capriotti's combines time-tested recipes and procedures with modern operational efficiency, including user-friendly online ordering systems and catering services perfect for both corporate and social events. Their continued expansion across the United States demonstrates the enduring appeal of their superior sandwich-crafting philosophy.
  • Nearly five decades operational experience
  • Above-average revenue performance metrics
  • Established counter-service sandwich positioning
  • Proven scalable franchise system
  • Premium sandwich concept differentiation
  • Mature brand with growth potential

Location Analysis

Where Capriotti's Sandwich Shop wins

Capriotti's Sandwich Shop demonstrates a concentrated Mid-Atlantic presence with widespread coverage across multiple states. The franchise shows particular strength throughout Maryland, Pennsylvania, Virginia, and Delaware, establishing a strong regional footprint in densely populated, affluent suburban markets. The brand maintains positive customer satisfaction ratings across thousands of reviews, indicating consistent service quality, though there's room for improvement in customer satisfaction metrics.

The franchise's strategic clustering in the Mid-Atlantic region suggests successful market penetration and strong brand recognition in these areas, while its presence in Utah demonstrates potential for western expansion. This geographic distribution pattern reveals opportunities for growth in neighboring states like New Jersey, New York, and Ohio, where similar demographic profiles and consumer behaviors exist.

Successful Capriotti's locations typically thrive in suburban retail corridors with strong daytime population density and above-average household incomes, as exemplified by the Kennett Square, PA location. Ideal sites include shopping centers near business districts or high-traffic retail zones, with particular success in areas having a mix of residential and commercial development.

For prospective franchisees, untapped markets in the Northeast and Southeast present significant expansion opportunities, particularly in metropolitan areas with similar demographics to existing successful locations. The brand's current market presence suggests room for substantial growth while maintaining market exclusivity.
Total US locations
154
Franchise units
144
Corporate locations
10
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind Capriotti's Sandwich Shop

Avg gross revenue$843,484
Investment range$422,000 – $818,000
Investment midpoint$620,000
Brand fund2%
Royalty6% - 7%
Franchise fee$40,000
Min. net worth
Min. liquid capital
Capriotti's Sandwich Shop requires an initial investment of $422,000-$818,000, positioning it as a mid-tier franchise opportunity within the sub sandwich sector. The investment range aligns closely with sub-sector averages ($419,677-$864,432), indicating competitive market positioning for established sandwich concepts.

The brand demonstrates strong financial performance with gross revenue of $843,484, substantially exceeding the sub-sector average of $608,302. This performance differential suggests effective operational systems and brand appeal within the competitive sandwich market. The sub sandwich sector benefits from consistent consumer demand for quick-service dining and customizable meal options.

With 154 units and 48 years of operation since 1976, Capriotti's exhibits mature franchise infrastructure and proven scalability. This operational history provides stability indicators for prospective investors, though the moderate unit count suggests selective growth rather than aggressive expansion.

The investment suits operators seeking established brand recognition in the counter-service segment. Typical funding sources include SBA loans, conventional financing, and investor capital. The business model requires food service experience and hands-on management commitment.

Ideal investors possess $200,000+ liquid capital with restaurant industry background and local market knowledge. The concept performs well in suburban markets with diverse demographics seeking premium sandwich options. Multi-unit development opportunities exist for qualified operators with sufficient capital reserves.

Prospective franchisees should thoroughly review the Franchise Disclosure Document and conduct comprehensive due diligence before making investment decisions.
Did you know? Did you know that launching your own Capriotti's Sandwich Shop franchise - famous for their award-winning Bobbie sandwich made with real roasted turkey - requires a total investment between $422,000 and $818,000, which covers everything from the $40,000 franchise fee to equipment, build-out costs, and working capital needed to bring their 40+ year legacy of handcrafted subs to your community?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$422K–$818K
Most common
$422,000
Minimum
$620,000
Midpoint
$818,000
Maximum

Per FDD Item 7, total initial investment ranges from $422,000 to $818,000. The midpoint $620,000 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$2M$1M$900K$600K$300KN/A
$914K
$920K
$843K
2022
2023
2024
Avg
$893K
YOY change (2023 -> 2024)
-8%

According to Item 19 of the Franchise Disclosure Document, Capriotti's Sandwich Shop has an average gross revenue of $843K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

+6% YoY
20016012080400
2017
2018
2019
2020
2021
2022
2023
2024
154 units open as of 2024 FDD+9 in last 12 mo

2024 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Capriotti's Sandwich Shop's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2024 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Capriotti's Sandwich Shop franchise typically ranges between $422,000.00 and $818,000.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Capriotti's Sandwich Shop
Capriotti's Sandwich Shop
$843K avg revenue · 144+ US franchises

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