Dae Gee

Dae Gee

Information based on 2023 FDD

Food & Beverage · Full Service Restaurants

Investment min
$409K
Total: $409K–$949K
Avg gross revenue
$1M
Unit-level, 2023
Franchise fee
$45K
Per current disclosure
Royalty
5.5%
of gross revenue
Locations
5
Franchising since 2021

Description

What is Dae Gee?

Dae Gee, which translates to 'pig' in Korean, brings an authentic and vibrant Korean BBQ experience to the American dining landscape. Since its establishment in 2012, this innovative restaurant concept has been revolutionizing the way diners experience Korean cuisine, combining traditional flavors with modern dining aesthetics.

At the heart of Dae Gee's appeal is its interactive dining experience, where guests can grill their own meats at their table, creating a social and engaging atmosphere that's perfect for both family gatherings and business meetings. The menu features a carefully curated selection of premium meats, including bulgogi, galbi, and their signature pork belly, alongside an array of traditional banchan (side dishes) that showcase the depth and complexity of Korean cuisine.

What sets Dae Gee apart is its commitment to maintaining authentic Korean flavors while presenting them in a way that appeals to diverse American palates. The restaurant's modern industrial-meets-traditional design creates an inviting atmosphere that bridges cultural gaps and makes Korean BBQ accessible to everyone. Their 'all-you-can-eat' options have become particularly popular, offering excellent value while introducing customers to a wide variety of Korean dishes.

For potential franchisees, Dae Gee offers a unique opportunity in the growing Korean food segment, which has seen significant expansion in recent years. The brand provides comprehensive training programs, proven operational systems, and ongoing support to ensure franchisee success. With its distinctive concept and strong brand identity, Dae Gee stands out in the competitive full-service restaurant sector, offering a memorable dining experience that keeps customers coming back for more.
  • Authentic Korean BBQ dining experience
  • Lower investment than sector average
  • Specialized niche market positioning
  • Growing Korean cuisine popularity
  • Interactive tableside cooking concept
  • Premium dining at accessible investment

Location Analysis

Where Dae Gee wins

Dae Gee, a Korean BBQ restaurant concept founded in 2012, maintains a growing presence in the market based on available data. While the brand's current operational footprint is developing, this presents an opportunity for potential franchise investors to establish market positions in new territories, though it should be noted that the franchise program is in its early stages. Based on general industry trends in the full-service restaurant sector, particularly for Korean BBQ concepts, strategic location recommendations would focus on areas with favorable demographics and market conditions. Ideal locations typically include urban and suburban areas with strong dining out patterns and demographics that support premium casual dining concepts. However, it's important to note that specific performance data, including customer ratings and regional distribution, is not available in verified sources to validate market success. Potential franchisees should conduct thorough due diligence regarding: 1) local market conditions, 2) competition analysis, and 3) demographic alignment with the concept's target customer base. While the Korean BBQ segment shows promise in various U.S. markets, particularly in metropolitan areas, specific territory recommendations should be validated through detailed market research and consultation with the franchisor. The emerging nature of the franchise program suggests opportunities for early market entry, though this should be weighed against the limited operational history of the franchise system and the need for comprehensive market validation.
Total US locations
5
Franchise units
N/A
Corporate locations
5
Avg. sq. footage
N/A
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Financial Analysis

The numbers behind Dae Gee

Avg gross revenue$1,295,107
Investment range$408,875 – $948,625
Investment midpoint$678,750
Brand fund1%
Royalty5.5%
Franchise fee$45,000
Min. net worth
Min. liquid capital
Dae Gee presents an accessible entry point into the full-service restaurant sector with investment requirements of $408,875 - $948,625, positioned well below the sub-sector average of $1.05M - $2.3M. This lower capital requirement makes Korean BBQ dining accessible to emerging restaurateurs seeking premium dining concepts without traditional fine-dining investment levels.

The full-service restaurant industry benefits from consumers' continued preference for experiential dining, with Korean cuisine experiencing notable growth driven by cultural mainstream adoption. However, this sector faces ongoing challenges including labor costs, supply chain pressures, and evolving consumer preferences toward convenience-focused dining options.

With only 5 units since 2012, Dae Gee represents a boutique franchise system with limited operational history. This small footprint suggests either selective growth strategy or market penetration challenges. The reported gross revenue of $1,295,107 falls below sub-sector averages, though this may reflect the system's specialized Korean BBQ positioning and smaller unit base.

Key investment considerations include the operational complexity of Korean BBQ service, specialized equipment requirements, and staff training needs for authentic cuisine preparation. Territory availability likely remains broad given limited system expansion.

Ideal investors should possess restaurant management experience, cultural affinity for Korean cuisine, and sufficient working capital beyond initial investment. Markets with diverse demographics and established Asian cuisine acceptance present optimal conditions. Prospective franchisees must carefully review the FDD and conduct thorough due diligence given the system's limited operational track record.
Did you know? Did you know that launching your own Dae Gee Korean BBQ franchise - where guests grill premium meats at their table for an authentic interactive dining experience - requires a total investment between $408,875 and $948,625, which includes the $45,000 franchise fee plus all equipment, buildout, and working capital needed to bring this popular Korean restaurant concept to your community?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$409K–$949K
Most common
$408,875
Minimum
$678,750
Midpoint
$948,625
Maximum

Per FDD Item 7, total initial investment ranges from $408,875 to $948,625. The midpoint $678,750 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$2M$1M$900K$600K$300KN/A
$1M
$1M
2021
2022
2023
Avg
$813K
YOY change (2022 -> 2023)
+13%

According to Item 19 of the Franchise Disclosure Document, Dae Gee has an average gross revenue of $1M. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

0% YoY
654210
2019
2020
2021
2022
2023
5 units open as of 2023 FDD

2023 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Dae Gee's 2023 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2023 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Dae Gee franchise typically ranges between $408,875.00 and $948,625.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2023. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Dae Gee
Dae Gee
$1M avg revenue · 0+ US franchises

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