EVEN Hotels

EVEN Hotels

Information based on 2024 FDD

Lodging & Hospitality · Hotels, Resorts

Investment min
$17M
Total: $17M–$25M
Avg gross revenue
N/A
Unit-level, 2024
Franchise fee
$75K
Per current disclosure
Royalty
5%
of gross revenue
Locations
19
Franchising since 2014

Description

What is EVEN Hotels?

EVEN Hotels, established in 2012, represents a revolutionary concept in the hospitality industry, focusing on wellness-minded travelers who don't want to compromise their healthy lifestyle while away from home. As part of the InterContinental Hotels Group (IHG), EVEN Hotels has carved out a unique niche by delivering a holistic wellness experience that seamlessly integrates exercise, healthy eating, productivity, and rest.

Each EVEN Hotel property is thoughtfully designed with in-room fitness zones equipped with exercise equipment and workout videos, allowing guests to maintain their fitness routines in privacy. The brand's signature Cork & Kale restaurant concept offers nutritious, fresh menu options that cater to various dietary preferences, from plant-based to high-protein meals.

What sets EVEN Hotels apart is their commitment to helping guests maintain balance. Their rooms feature ergonomic workstations, natural lighting, and high-quality sleep systems with cooling eucalyptus linens. The properties also offer state-of-the-art fitness centers, flexible meeting spaces, and common areas designed to promote both productivity and relaxation.

The brand's innovative approach to hospitality has garnered attention from health-conscious travelers and business professionals alike. Their strategic locations in major metropolitan areas make them particularly attractive to corporate travelers who prioritize wellness during their business trips. With their emphasis on holistic well-being and their understanding of modern travelers' needs, EVEN Hotels continues to expand its presence while setting new standards in the wellness-focused hospitality sector.
  • Wellness-focused contemporary hotel positioning in growing market
  • Premium upscale market segment with differentiated concept
  • Established 2012 brand with selective expansion strategy
  • Full-service amenity package targeting health-conscious travelers
  • Comprehensive wellness-savvy staff and hotel infrastructure
  • Positioned in high-growth health and wellness travel trend

Location Analysis

Where EVEN Hotels wins

EVEN Hotels maintains a strategic presence across multiple states, showing a focused approach to market penetration in key urban and business-centric areas. The brand demonstrates strongest concentration in the Northeast, with notable presence in New York and New Jersey serving as core markets, while maintaining an established footprint on the West Coast, particularly in Oregon. This distribution suggests a deliberate targeting of high-traffic business and tourism corridors.

The brand's selective expansion strategy indicates careful market evaluation, focusing on locations near convention centers, business districts, and transportation hubs, as exemplified by their presence in Tinley Park, Illinois. While current coverage shows room for growth across many regions, this presents significant expansion opportunities, particularly in underserved markets between established coastal presence.

Ideal locations for EVEN Hotels typically feature proximity to corporate offices, convention facilities, and urban centers with health-conscious, affluent demographics. The brand's wellness-focused positioning creates competitive advantages in markets with strong health and wellness trends. Future expansion opportunities exist in growing metropolitan areas with strong business travel segments, particularly in the Southeast and Southwest regions where the brand has limited presence.
Total US locations
19
Franchise units
19
Corporate locations
0
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind EVEN Hotels

Avg gross revenueN/A
Investment range$16,931,750 – $25,238,300
Investment midpoint$21,085,025
Brand fund3.5%
Royalty5%
Franchise fee$75,000
Min. net worth
Min. liquid capital
EVEN Hotels requires a substantial $16.9 million minimum investment, positioning it in the premium hospitality segment with capital requirements exceeding twice the sub-sector average of $8.45 million. This investment level reflects the brand's upscale positioning, targeting the growing wellness-focused travel segment. The significant capital requirement typically includes land acquisition, construction, furniture/fixtures, and pre-opening expenses for full-service hotel operations. Note that maximum investment range data is currently unavailable.

As a 2012-established brand with only 19 units, EVEN Hotels represents an emerging concept within the mature lodging industry. This limited unit count suggests either selective expansion or market challenges, requiring careful evaluation of brand momentum and franchisor support capabilities. The wellness hotel segment benefits from increasing consumer focus on health-conscious travel, though market penetration remains nascent. Revenue data is not currently available for detailed performance analysis.

The premium investment threshold demands investors with substantial liquid capital and hospitality experience. Hotel operations require sophisticated management systems, staffing expertise, and understanding of complex revenue streams including rooms, food service, and amenities. Multi-unit development potential exists but requires significant capital reserves.

Ideal investors possess hospitality industry experience, access to institutional financing, and markets with strong business/leisure travel demand. The wellness positioning appeals to health-conscious demographics in affluent markets. Given the substantial investment and operational complexity, thorough FDD review and market feasibility analysis are essential before proceeding with this premium hospitality investment opportunity.

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$17M–$25M
Most common
$16,931,750
Minimum
$21,085,025
Midpoint
$25,238,300
Maximum

Per FDD Item 7, total initial investment ranges from $16,931,750 to $25,238,300. The midpoint $21,085,025 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

Growth over time

Franchise footprint

0% YoY
2520151050
2020
2021
2022
2023
2024
19 units open as of 2024 FDD

2024 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for EVEN Hotels's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2024 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a EVEN Hotels franchise typically ranges between $16,931,750.00 and $25,238,300.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

EVEN Hotels
EVEN Hotels
N/A avg revenue · 19+ US franchises

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