House of Bread

House of Bread

Information based on 2019 FDD

Food & Beverage · Donuts, Pastries, Bagels

Investment min
$198K
Total: $198K–$456K
Avg gross revenue
$200K
Unit-level, 2019
Franchise fee
$35K
Per current disclosure
Royalty
6%
of gross revenue
Locations
4
Franchising since 1999

Description

What is House of Bread?

House of Bread stands as a beloved artisanal bakery franchise that has been delighting customers with fresh-baked breads, pastries, and breakfast favorites since 1996. At the heart of each location is a commitment to traditional baking methods and premium ingredients, offering customers an authentic bakery experience that harkens back to simpler times.

Each House of Bread location serves as a neighborhood gathering spot where the irresistible aroma of freshly baked goods welcomes customers throughout the day. Their signature breads are crafted daily from scratch, using pure, wholesome ingredients without artificial preservatives or additives. The menu features an extensive selection of artisan breads, from classic sourdough and whole grain varieties to specialty loaves filled with herbs, nuts, and dried fruits.

Beyond bread, the franchise has expanded its offerings to include a tempting array of pastries, bagels, sandwiches, and breakfast items. Their commitment to quality extends to every item on the menu, with each product showcasing the perfect balance of taste and texture that only comes from expert baking.

What sets House of Bread apart is their dedication to both the art and science of baking, combined with a warm, inviting atmosphere that makes customers feel at home. The franchise provides comprehensive training and support to ensure each location maintains the high standards that have built their reputation over the years. For entrepreneurs passionate about food and community, House of Bread offers the opportunity to own a business that brings both the timeless appeal of traditional baking and modern business practices together under one roof.
  • Over 25 years of proven operational experience since 1996
  • Below-average entry investment threshold in Food & Beverage industry
  • Fresh-baked daily product focus in high-demand morning market
  • Established presence in donuts, pastries, and bagels segment
  • Selective growth model with focused franchisor support
  • Morning convenience market positioning with consistent consumer demand

Location Analysis

Where House of Bread wins

House of Bread represents an emerging artisanal bakery franchise with significant room for market expansion. Despite its current selective market presence, the brand's focused approach to growth suggests careful market selection and operational refinement. The franchise's boutique footprint presents both opportunities and challenges for prospective franchisees.

Ideal locations for House of Bread franchises typically include upscale suburban areas and affluent urban neighborhoods with high foot traffic and strong morning commuter patterns. Successful sites are often positioned near complementary businesses such as coffee shops, professional offices, and high-end retail centers. Demographics should include household incomes above $75,000 and a significant population of health-conscious consumers who value artisanal, fresh-baked goods.

Expansion opportunities are particularly promising in metropolitan areas with established foodie cultures and appreciation for artisanal products. Target markets should demonstrate strong breakfast and lunch traffic patterns, with potential for catering services to local businesses. The brand's current selective market presence suggests untapped potential in numerous major markets, particularly in health-conscious regions with strong economic indicators.

Prospective franchisees should focus on locations with at least 50,000 residents within a 3-mile radius, morning commuter accessibility, and minimal direct competition from other artisanal bakeries. Strip centers or standalone locations with adequate parking and good visibility are preferred.
Total US locations
5
Franchise units
4
Corporate locations
1
Avg. sq. footage
N/A
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Financial Analysis

The numbers behind House of Bread

Avg gross revenue$200,209
Investment range$198,000 – $456,000
Investment midpoint$327,000
Brand fund2%
Royalty6%
Franchise fee$35,000
Min. net worth
Min. liquid capital
House of Bread presents an accessible investment opportunity in the Food & Beverage industry with total capital requirements ranging from $198,000 to $456,000, positioning it below the donuts, pastries, and bagels sub-sector average of $515,392-$960,348. This lower barrier to entry makes it attractive to emerging entrepreneurs seeking bakery franchise ownership without premium capital commitments.

The donuts, pastries, and bagels segment benefits from consistent consumer demand for fresh-baked goods and morning convenience items. However, the reported gross revenue of $200,209 falls considerably below the sub-sector average of $700,949, which may reflect the system's limited scale with only 5 operating units since its 1996 establishment.

The franchise system's 28-year operational history demonstrates proven longevity, though the modest unit count suggests either selective growth or market penetration challenges. This small footprint may limit brand recognition and economies of scale but could indicate careful market selection and focused franchisor support.

Prospective investors should consider the operational intensity of bakery businesses, requiring early morning operations and skilled food preparation. The lower investment threshold appeals to first-time franchisees, though the limited system size may affect supplier negotiations and marketing support.

Ideal candidates possess food service experience and sufficient working capital beyond initial investment for sustained operations. The bakery sector's labor-intensive nature requires hands-on management commitment and thorough FDD review.
Did you know? Did you know that launching your own House of Bread franchise - bringing artisan-quality baked goods and cafe favorites to your community - requires a total investment between $198,000 and $456,000, which includes the $35,000 franchise fee plus all equipment, buildout, and working capital needed to open your doors?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$198K–$456K
Most common
$198,000
Minimum
$327,000
Midpoint
$456,000
Maximum

Per FDD Item 7, total initial investment ranges from $198,000 to $456,000. The midpoint $327,000 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$250K$200K$150K$100K$50KN/A
$199K
$202K
$200K
2020
2021
2022
Avg
$200K
YOY change (2021 -> 2022)
-1%

According to Item 19 of the Franchise Disclosure Document, House of Bread has an average gross revenue of $200K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

0% YoY
1086420
2015
2016
2017
2018
2019
2020
2021
2022
5 units open as of 2019 FDD

2019 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for House of Bread's 2019 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2019 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a House of Bread franchise typically ranges between $198,000.00 and $456,000.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2019. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

House of Bread
House of Bread
$200K avg revenue · 4+ US franchises

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