Hungry Howie's

Hungry Howie's

Information based on 2022 FDD

Food & Beverage · Pizza

Investment min
$319K
Total: $319K–$520K
Avg gross revenue
$845K
Unit-level, 2022
Franchise fee
$13K–$25K
Per current disclosure
Royalty
5.5%
of gross revenue
Locations
501
Franchising since 1982

Description

What is Hungry Howie's?

Founded in 1973, Hungry Howie's has established itself as a distinctive player in the competitive pizza industry, renowned for pioneering the innovative FLAVORED CRUST® concept. This unique offering allows customers to customize their pizzas with eight different crust flavors, including Asiago Cheese, Butter Cheese, Ranch, Garlic Herb, Cajun, Italian Herb, and Sesame, creating a truly personalized dining experience.

The brand has built its reputation on consistently delivering high-quality pizzas made with premium ingredients, including 100% real mozzarella cheese. Beyond their signature pizzas, Hungry Howie's offers a diverse menu featuring oven-baked subs, fresh salads, Howie Bread®, wings, and other crowd-pleasing items, catering to various dietary preferences including gluten-free options.

What sets Hungry Howie's apart is their commitment to both quality and value, offering competitive deals and a rewards program that keeps customers coming back. Their focus on customer service is evident through their efficient delivery system and user-friendly online ordering platform, making it convenient for customers to enjoy their favorite meals.

The franchise has garnered a loyal following, with customers particularly praising their consistent quality, friendly service, and clean store environments. Their community involvement and dedication to customer satisfaction have helped them maintain strong relationships in their markets. Whether it's a family dinner, game night, or casual gathering, Hungry Howie's has proven itself as a reliable choice for those seeking flavorful, quality pizza with a unique twist.
  • Signature flavored crust pizza specialist with 8 unique flavors
  • 534 established locations nationwide
  • 51 years proven franchise system since 1973
  • Gross revenue 41% above pizza sector average
  • Lower investment requirements than sector average
  • Distinctive product differentiation with Flavored Crust® offerings

Location Analysis

Where Hungry Howie's wins

Hungry Howie's maintains a strategic presence across multiple states, showing particularly strong concentrations in Florida and Michigan. This dual-hub approach has enabled the pizza franchise to establish robust market penetration in the Midwest and Southeast regions. The franchise's average rating of 3.57 across numerous customer reviews indicates moderate customer satisfaction, with notable performance variations by region.

The brand shows particular strength in secondary markets, with significant presence in Ohio and Arizona, suggesting a successful strategy in mid-sized metropolitan areas. Market data indicates untapped potential in connecting markets between existing strongholds, particularly in the Southeast corridor between Florida and Georgia.

Ideal locations for Hungry Howie's typically feature middle-income demographics, strong residential density, and proximity to commercial districts or educational institutions. The franchise performs particularly well in suburban areas with high delivery potential and limited premium pizza competition. Growth opportunities exist in expanding markets like Texas and the Mid-Atlantic region, where the brand's value-oriented positioning could resonate with cost-conscious consumers.

Prospective franchisees should focus on locations with substantial population density within a 3-mile radius, median household incomes of $45,000-$75,000, and strong delivery infrastructure. The brand's success in Florida and Michigan provides a blueprint for expansion in similar demographic markets.
Total US locations
534
Franchise units
501
Corporate locations
33
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind Hungry Howie's

Avg gross revenue$844,651
Investment range$319,100 – $520,264
Investment midpoint$419,682
Brand fund7%
Royalty5.5%
Franchise fee$12,500–$25,000
Min. net worth
Min. liquid capital
Hungry Howie's presents an accessible entry point into the pizza franchise sector with total investment requirements of $319,100 - $520,264, positioning it below the sub-sector average range of $380,153 - $837,259. This lower investment threshold makes it attractive for first-time franchisees or investors seeking opportunities in the competitive pizza delivery market.

The franchise demonstrates strong system maturity with 51 years of operational history since 1973 and a substantial network of 534 units, indicating proven business model viability and franchisor experience. This established infrastructure provides operational stability and comprehensive support systems for new franchisees.

Notably, Hungry Howie's reports gross revenue of $844,651, which significantly exceeds the sub-sector average of $599,237 by over $245,000, demonstrating strong financial performance within the pizza delivery segment. The brand's signature flavored crust offerings create meaningful product differentiation in an otherwise commoditized market.

The pizza delivery sector benefits from evolving consumer preferences toward convenience dining and digital ordering platforms. However, the market remains highly competitive with established national chains and local operators competing for market share.

Prospective franchisees should possess restaurant or retail management experience and understand food service logistics. The business model requires hands-on operational involvement. Investors must thoroughly review the FDD and conduct comprehensive due diligence to evaluate territory-specific market conditions and competitive dynamics.
Did you know? Did you know that starting your own Hungry Howie's pizza franchise - famous for their signature flavored crusts like butter cheese, ranch, and garlic herb - requires a total investment between $319,100 and $520,264, which covers everything from the franchise fee and kitchen equipment to signage and working capital needed to bring those beloved square pizzas to your community?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$319K–$520K
Most common
$319,100
Minimum
$419,682
Midpoint
$520,264
Maximum

Per FDD Item 7, total initial investment ranges from $319,100 to $520,264. The midpoint $419,682 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$1M$800K$600K$400K$200KN/A
$689K
$795K
$845K
2020
2021
2022
Avg
$776K
YOY change (2021 -> 2022)
+6%

According to Item 19 of the Franchise Disclosure Document, Hungry Howie's has an average gross revenue of $845K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

+1% YoY
8006404803201600
2015
2016
2017
2018
2019
2020
2021
2022
534 units open as of 2022 FDD+3 in last 12 mo

2022 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Hungry Howie's's 2022 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2022 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Hungry Howie's franchise typically ranges between $319,100.00 and $520,264.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2022. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Hungry Howie's
Hungry Howie's
$845K avg revenue · 501+ US franchises

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