MacQUE’S BBQ

MacQUE’S BBQ

Information based on public info

Food & Beverage · Fast Casual

Investment min
$227K
Total: $227K–$531K
Avg gross revenue
$106K
Company-reported average
Franchise fee
$38K
Per current disclosure
Royalty
N/A
Locations
2
Franchising since 2021

Description

What is MacQUE’S BBQ?

MacQUE'S BBQ represents an authentic slice of American barbecue culture, bringing time-honored smoking techniques and secret family recipes to the fast-casual dining segment. Since 1991, this boutique barbecue franchise has been perfecting its craft, offering mouth-watering smoked meats and homestyle sides that keep customers coming back for more.

With a commitment to quality and tradition, MacQUE'S BBQ stands out in the competitive food service landscape by maintaining strict adherence to authentic barbecue methods. Each location features custom-built smokers where meats are slowly cooked to perfection over carefully selected hardwoods, creating that distinctive smoke ring and tender texture that barbecue enthusiasts crave.

The franchise's menu showcases a variety of regional barbecue styles, from pulled pork and beef brisket to smoked chicken and fall-off-the-bone ribs, complemented by a selection of house-made sauces and traditional sides. This versatility allows franchisees to cater to diverse customer preferences while maintaining the core essence of authentic barbecue.

As a smaller, more intimate franchise system, MacQUE'S BBQ offers hands-on training and personalized support to its franchisees, ensuring the preservation of their cooking techniques and operational standards. The brand's fast-casual format combines the quality of traditional barbecue with modern convenience, meeting the growing demand for quick, high-quality dining options.

For entrepreneurs passionate about food service and authentic barbecue, MacQUE'S BBQ presents an opportunity to join a specialized niche in the restaurant industry, backed by three decades of experience in perfecting the art of barbecue.
  • 33 years authentic BBQ heritage
  • Lower entry investment than competitors
  • Established comfort food market appeal
  • Hands-on entrepreneurial restaurant ownership
  • Traditional BBQ cooking expertise focus
  • Boutique franchise system flexibility

Location Analysis

Where MacQUE’S BBQ wins

MacQUE'S BBQ, established in 1991 and maintaining a select number of locations, represents an emerging opportunity in the fast-casual BBQ segment. While the brand maintains a focused operational footprint, this presents potential opportunities for future market expansion. The current limited market presence could allow new operators to establish strong market positions without significant internal competition.

The fast-casual BBQ segment generally shows growth potential in areas with strong lunch traffic and family-oriented demographics. Successful fast-casual BBQ locations typically benefit from positioning in high-visibility areas with adequate parking and convenient access. Site selection should prioritize areas with complementary retail presence and strong delivery service coverage.

Note that while the BBQ segment has demonstrated viability across various U.S. markets, specific location recommendations should be evaluated on a case-by-case basis, considering local market conditions, competition, and consumer preferences. Given MacQUE'S BBQ's 30+ year operating history since 1991, the concept has demonstrated staying power in the competitive fast-casual segment, though expansion has remained selective and controlled.

Prospective operators should conduct thorough market research and due diligence, particularly examining local BBQ competition, consumer dining preferences, and overall fast-casual restaurant performance in their target markets.
Total US locations
2
Franchise units
N/A
Corporate locations
2
Avg. sq. footage
N/A
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Financial Analysis

The numbers behind MacQUE’S BBQ

Avg gross revenue$105,985
Investment range$227,000 – $530,500
Investment midpoint$378,750
Brand fund1%
RoyaltyN/A
Franchise fee$37,500
Min. net worth
Min. liquid capital
MacQUE'S BBQ presents an entry-level investment opportunity with total capital requirements ranging from $227,000 to $530,500, positioning it well below the fast-casual sub-sector averages of $406,514-$894,151. This lower barrier to entry makes it accessible to emerging entrepreneurs seeking restaurant ownership without premium franchise costs.

The fast-casual BBQ segment benefits from Americans' growing preference for quality comfort food served quickly, though the market faces increasing competition from both independent operators and established chains. The reported gross revenue of $105,985 falls considerably below sub-sector averages, which may reflect the brand's limited scale or early operational stage.

With only 2 units and 33 years in operation since 1991, MacQUE'S BBQ represents a boutique franchise system with minimal market presence. This limited scale raises questions about brand recognition, operational support infrastructure, and proven replication systems that larger franchisors typically provide.

Key investment considerations include the brand's narrow geographic footprint, limited operational track record for franchising, and the capital-intensive nature of restaurant operations requiring skilled kitchen management. The BBQ segment demands consistent food quality and operational expertise to succeed in competitive markets.

Ideal investors should possess restaurant industry experience, hands-on management capabilities, and sufficient working capital beyond initial investment requirements. Given the system's size, investors should expect limited franchisor support compared to established brands and must be comfortable with entrepreneurial uncertainty while building local market presence.
Did you know? Did you know that bringing the authentic flavors of MacQUE'S BBQ's award-winning smoked meats to your community requires a total investment between $227,000 and $530,500, which includes a flat $37,500 franchise fee plus all the essential startup costs like equipment, build-out, signage, and working capital needed to fire up your own barbecue restaurant?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$227K–$531K
Most common
$227,000
Minimum
$378,750
Midpoint
$530,500
Maximum

Per FDD Item 7, total initial investment ranges from $227,000 to $530,500. The midpoint $378,750 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$150K$120K$90K$60K$30KN/A
$100K
$106K
2020
2021
2022
Avg
$69K
YOY change (2021 -> 2022)
+6%

According to Item 19 of the Franchise Disclosure Document, MacQUE’S BBQ has an average gross revenue of $106K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

0% YoY
322110
2018
2019
2020
2021
2022
2 units

Buyer FAQs

Frequently asked questions

The initial investment for a MacQUE’S BBQ franchise typically ranges between $227,000.00 and $530,500.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

MacQUE’S BBQ
MacQUE’S BBQ
$106K avg revenue · 0+ US franchises

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