My Favorite Muffin

My Favorite Muffin

Information based on 2024 FDD

Food & Beverage · Donuts, Pastries, Bagels

Investment min
$310K
Total: $310K–$489K
Avg gross revenue
$783K
Unit-level, 2024
Franchise fee
$20K
Per current disclosure
Royalty
5%
of gross revenue
Locations
13
Franchising since 1993

Description

What is My Favorite Muffin?

My Favorite Muffin has been delighting customers with their signature gourmet muffins and freshly baked bagels since 1993. This beloved bakery café franchise has built a loyal following by offering an extensive menu of made-from-scratch treats that rival homemade quality. Their muffins, often described as 'better than cupcakes without frosting,' come in both regular and mini sizes with an impressive variety of flavors including their famous chocolate cheesecake, cherry cheesecake, and seasonal specialties like pumpkin spice.

Beyond their namesake muffins, My Favorite Muffin has evolved into a complete breakfast and lunch destination. Their menu features creative bagel sandwiches, specialty coffee drinks, and fresh smoothies, making it a perfect spot for both quick grab-and-go meals and relaxed dining. The franchise prides itself on maintaining a warm, welcoming atmosphere where customers are greeted with genuine smiles and personalized service.

What sets My Favorite Muffin apart is their commitment to quality ingredients and consistent execution of their recipes. Each location bakes their products fresh daily, ensuring customers always enjoy that just-out-of-the-oven experience. Their diverse menu caters to various dietary preferences, from hearty breakfast sandwiches to lighter options like their 'Smart Fit' selections.

For entrepreneurs looking to enter the food service industry, My Favorite Muffin offers a proven business model in the growing breakfast and bakery segment. With their established brand reputation and dedicated customer base, they've created a sustainable framework for success in both suburban and urban markets.
  • 30-year proven operational history since 1993
  • Below sub-sector investment requirements by 40-49%
  • Above-average gross revenue performance exceeding sub-sector by 12%
  • Boutique franchise system with selective growth approach
  • Established presence in competitive bakery market
  • Lower barrier to entry compared to industry peers

Location Analysis

Where My Favorite Muffin wins

My Favorite Muffin maintains a presence across multiple states, with notable concentrations in Colorado and Virginia. The franchise's strong customer satisfaction ratings demonstrate successful market execution, particularly in the Colorado market where they maintain a significant presence. The Denver metropolitan area, including Littleton, appears to be a proving ground for the concept's success.

The franchise's limited presence in major markets like California and Nevada indicates significant untapped potential in these regions, particularly in high-traffic suburban areas with strong morning commuter patterns. The current geographic distribution suggests a strategic focus on mid-sized markets with strong breakfast and coffee cultures.

Successful locations, like the Littleton store, tend to be situated in suburban retail corridors with strong daytime population density and above-average household incomes. For prospective franchisees, ideal locations should target areas with complementary breakfast-focused retailers, professional office clusters, and residential developments within a 3-mile radius. The relatively modest current footprint presents significant expansion opportunities, particularly in the Northeast and Southeast markets where the concept is currently underrepresented.
Total US locations
13
Franchise units
13
Corporate locations
0
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind My Favorite Muffin

Avg gross revenue$782,647
Investment range$309,500 – $488,500
Investment midpoint$399,000
Brand fund3%
Royalty5%
Franchise fee$20,000
Min. net worth
Min. liquid capital
My Favorite Muffin requires an initial investment of $309,500 to $488,500, positioning it as an accessible entry point in the bakery franchise sector. This investment level sits notably below the sub-sector averages of $515,392 to $960,348, making it attractive for first-time franchisees or those seeking lower capital requirements. The bakery industry benefits from consistent consumer demand for fresh-baked goods and specialty coffee, with artisanal and craft food segments showing resilience across economic cycles.

The franchise system's 30-year operational history since 1993 demonstrates proven longevity, though the current 13-unit footprint suggests a boutique system with limited market penetration. This smaller scale may indicate either selective growth or challenges in expansion, requiring careful evaluation of franchisor support infrastructure and territory development plans. The reported gross revenue of $782,647 exceeds sub-sector averages by approximately 12%, demonstrating strong revenue performance relative to industry peers.

Ideal investors should possess strong operational management skills and hands-on involvement capability, as bakery operations require early morning schedules, inventory management, and quality control oversight. Territory exclusivity and market protection details should be thoroughly reviewed in the FDD, particularly given the limited unit count. Multi-unit development potential exists but requires assessment of market density and demographic alignment with the premium bakery concept. Operational details and product specifications should be verified through the FDD review process.
Did you know? Did you know that starting your own My Favorite Muffin franchise - where you'll be serving up beloved breakfast treats and comfort food favorites - requires a total investment between $309,500 and $488,500, which covers everything from the $20,000 franchise fee to equipment, buildout, and working capital needed to open your doors in this popular bakery-cafe concept?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$310K–$489K
Most common
$309,500
Minimum
$399,000
Midpoint
$488,500
Maximum

Per FDD Item 7, total initial investment ranges from $309,500 to $488,500. The midpoint $399,000 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$1M$800K$600K$400K$200KN/A
$543K
$605K
$783K
2022
2023
2024
Avg
$643K
YOY change (2023 -> 2024)
+29%

According to Item 19 of the Franchise Disclosure Document, My Favorite Muffin has an average gross revenue of $783K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

-24% YoY
2520151050
2017
2018
2019
2020
2021
2022
2023
2024
13 units open as of 2024 FDD-4 in last 12 mo

2024 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for My Favorite Muffin's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2024 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a My Favorite Muffin franchise typically ranges between $309,500.00 and $488,500.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

My Favorite Muffin
My Favorite Muffin
$783K avg revenue · 13+ US franchises

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