Myungrang

Myungrang

Information based on 2022 FDD

Food & Beverage · Asian

Investment min
$189K
Total: $189K–$517K
Avg gross revenue
N/A
Unit-level, 2022
Franchise fee
$35K
Per current disclosure
Royalty
4%
of gross revenue
Locations
6
Franchising since 2020

Description

What is Myungrang?

Myungrang brings the vibrant flavors and unique culinary experience of Korean hot dogs to the American market. As a relatively new player in the quick-service restaurant space since 2018, Myungrang has quickly captured attention with its innovative take on a classic street food favorite. Their signature Korean corn dogs feature a distinctive combination of crispy outer coating and premium fillings, offering a delightful fusion of Korean and American tastes.

What sets Myungrang apart is their commitment to quality ingredients and authentic preparation methods. Each hot dog is made fresh to order, featuring creative variations like mozzarella cheese-filled options, potato-crusted exteriors, and unique sweet and savory combinations that have become Instagram-worthy sensations. The brand has successfully created a modern, appealing atmosphere that attracts a diverse customer base, particularly resonating with younger demographics and food enthusiasts seeking new culinary experiences.

The franchise operates with a streamlined business model that emphasizes efficiency and consistency while maintaining the authentic taste that has made Korean hot dogs a global phenomenon. Franchisees benefit from comprehensive training programs, proven operational systems, and ongoing support to ensure success in this growing market segment. The brand's compact footprint makes it suitable for various locations, from shopping malls to street-front establishments, providing flexibility in site selection.

As the Korean food trend continues to gain momentum in the United States, Myungrang is positioned at the forefront of this culinary movement, offering entrepreneurs an opportunity to be part of an exciting and expanding brand in the food service industry.
  • 50% lower investment than Asian food sector average
  • Early-stage franchise with extensive territory availability
  • Accessible first-time franchise investment opportunity
  • Positioned in growing Korean cuisine trend
  • Small franchise system with development potential
  • Below-market entry costs in popular food segment

Location Analysis

Where Myungrang wins

Myungrang, a relatively new entrant in the Asian food & beverage sector since 2018, maintains a growing presence in the United States. While specific state distribution data is limited, this Korean hot dog franchise represents an emerging brand in the quick-service restaurant segment. The focused footprint suggests a strategic, controlled growth approach typical of international concepts establishing their U.S. presence.

The ideal location profile for Myungrang franchises typically includes areas with high foot traffic, particularly in urban centers or shopping districts with significant Asian-American populations and college students. Successful locations often feature proximity to retail clusters, universities, or areas with younger demographics who are drawn to innovative food concepts.

Expansion opportunities are substantial, given the growing popularity of Korean cuisine and the brand's current market development stage. Prime markets for expansion include major metropolitan areas with diverse populations, particularly on the West Coast, Northeast, and other regions with established Asian food markets. Key success factors include locations with 1,200-2,000 square feet in high-visibility areas, strong daytime population density, and complementary food retail presence.

Prospective franchisees should focus on markets with demonstrated acceptance of Asian cuisine, strong disposable income levels, and a mix of residential and commercial development. The brand's unique offering positions it well for growth in untapped markets across the U.S.
Total US locations
6
Franchise units
6
Corporate locations
0
Avg. sq. footage
N/A
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Financial Analysis

The numbers behind Myungrang

Avg gross revenueN/A
Investment range$188,793 – $517,068
Investment midpoint$352,931
Brand fund2%
Royalty4%
Franchise fee$35,000
Min. net worth
Min. liquid capital
Myungrang presents an accessible entry point into the Asian food franchise sector with investment requirements of $188,793 - $517,068, positioning well below the sub-sector average range of $380,048 - $797,206. This lower capital requirement makes it attractive for first-time franchisees or investors seeking diversification without premium investment commitments.

The Asian food segment benefits from strong consumer demand trends, driven by increasing acceptance of diverse cuisines and growing Asian-American demographics. Korean cuisine specifically has gained significant mainstream popularity, supported by cultural phenomena and health-conscious dining preferences.

As a small franchise system established in 2018 with 6 units, Myungrang represents an emerging brand in early development phases. Important note: Revenue data is unavailable, which limits comprehensive financial performance assessment and ROI projections. While the limited scale may indicate less established operational systems compared to mature competitors, it potentially offers greater territory availability and development opportunities.

The compact unit count suggests controlled expansion, though prospective investors should thoroughly evaluate system infrastructure, training programs, and ongoing support capabilities. The lower investment threshold appeals to investors with limited restaurant experience, though success requires strong operational execution and local market understanding.

Ideal candidates should possess $150,000-200,000 liquid capital and demonstrate commitment to hands-on management. Markets with established Asian dining preferences typically perform better.
Did you know? Did you know that opening your own Myungrang hotdog franchise - famous for their Korean-style corn dogs with stretchy mozzarella cheese and crispy potato coating - requires a total investment between $188,793 and $517,068, which covers everything from the $35,000 franchise fee to equipment, buildout, and working capital needed to bring these Instagram-worthy street food favorites to your local market?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$189K–$517K
Most common
$188,793
Minimum
$352,931
Midpoint
$517,068
Maximum

Per FDD Item 7, total initial investment ranges from $188,793 to $517,068. The midpoint $352,931 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

Growth over time

Franchise footprint

+100% YoY
865320
2017
2018
2019
2020
2021
2022
6 units open as of 2022 FDD+3 in last 12 mo

2022 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Myungrang's 2022 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2022 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Myungrang franchise typically ranges between $188,793.00 and $517,068.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2022. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Myungrang
Myungrang
N/A avg revenue · 6+ US franchises

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