Noodles & Company

Noodles & Company

Information based on 2024 FDD

Food & Beverage · Asian

Investment min
$621K
Total: $621K–$2M
Avg gross revenue
$1M
Unit-level, 2024
Franchise fee
$35K
Per current disclosure
Royalty
5%
of gross revenue
Locations
90
Franchising since 2003

Description

What is Noodles & Company?

Noodles & Company has established itself as a beloved fast-casual restaurant concept that brings global flavors to local communities across the United States. Founded in 1995, this innovative franchise has revolutionized the dining experience by offering a diverse menu that spans multiple culinary traditions, from Asian-inspired dishes to Italian classics and American favorites.

What sets Noodles & Company apart is its commitment to customization and dietary inclusivity. The restaurant caters to various dietary preferences with options including zucchini noodles for low-carb diets, gluten-free alternatives, and protein choices ranging from parmesan-crusted chicken to shrimp and tofu. Their menu features beloved classics like Wisconsin Mac & Cheese, Japanese Pan Noodles, and Pad Thai, all prepared fresh to order.

The brand's success is built on more than just its diverse menu. Noodles & Company has cultivated a reputation for exceptional customer service, clean facilities, and a welcoming atmosphere that bridges the gap between fast food and casual dining. Their rewards program adds value for regular customers, while their efficient online ordering system and catering services make them a go-to choice for both individual diners and group events.

With locations across numerous states, Noodles & Company has proven its appeal in various markets, from busy urban centers to suburban communities. The franchise's commitment to quality ingredients, customizable options, and consistent execution has created a loyal customer base and strong brand recognition in the competitive fast-casual dining sector.
  • Nearly 30 years operational experience
  • 470 units nationwide footprint
  • International noodle menu variety
  • Fast-casual dining segment leader
  • Proven multi-state expansion model
  • Counter-serve operational efficiency

Location Analysis

Where Noodles & Company wins

Noodles & Company, established in 1995, has grown to maintain a substantial national presence across multiple states, with particularly strong representation in the Midwest and Mid-Atlantic regions. The franchise has established significant market presence in key states including Michigan, Virginia, Wisconsin, Illinois, and Maryland, demonstrating successful market penetration in areas with diverse urban populations and strong college demographics. Customer feedback indicates consistent performance across their network, with some locations like their Clarksville, Tennessee restaurant achieving exceptional ratings.

The franchise shows particular strength in college towns and metropolitan suburbs with higher disposable income and appreciation for diverse dining options. Market analysis suggests untapped potential in the Northeast and Southwest regions, where the brand maintains a lighter footprint but similar fast-casual concepts have demonstrated success. Ideal locations typically feature high daytime population density, proximity to office complexes or educational institutions, and areas with median household incomes above $50,000.

Prospective franchisees should focus on locations with strong lunch crowds, established retail corridors, and demographics skewing toward health-conscious millennials and families. The brand's strongest performance indicators appear in locations with complementary retail mix, ample parking, and visibility from major thoroughfares. With over 25 years of operational experience, Noodles & Company continues to demonstrate strong growth potential in both existing and new markets.
Total US locations
470
Franchise units
90
Corporate locations
380
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind Noodles & Company

Avg gross revenue$1,237,112
Investment range$621,000 – $2,064,000
Investment midpoint$1,342,500
Brand fund0%
Royalty5%
Franchise fee$35,000
Min. net worth
Min. liquid capital
Noodles & Company requires a substantial investment of $621,000 to $2,064,000, positioning it in the premium tier of restaurant franchises and significantly above the Asian sub-sector average of $380,048-$797,206. This higher investment reflects the brand's established fast-casual positioning and comprehensive build-out requirements including kitchen equipment, dining area fixtures, and technology systems.

The franchise demonstrates strong system maturity with 470 units and nearly 30 years of operational history since 1995, indicating proven business model scalability and franchisor experience. This extensive footprint across multiple states suggests robust brand recognition and operational infrastructure support.

The reported gross revenue of $1,237,112 substantially exceeds the sub-sector average of $377,891, though investors should carefully review FDD Item 19 for complete performance representations and exclusions. The fast-casual segment benefits from consumer trends toward customizable, higher-quality quick-service options.

Ideal investors should possess significant liquid capital and restaurant industry experience given the operational complexity of food service. The brand's diverse menu spanning international noodle dishes positions it well in markets with varied demographic preferences. Multi-unit development opportunities may exist for qualified operators with substantial capital resources.

Key considerations include labor management challenges in the current market, food cost volatility, and competitive pressure from both QSR and fast-casual concepts. Prospective franchisees should thoroughly evaluate local market demographics, competition density, and site selection criteria before proceeding with investment decisions.
Did you know? Did you know that launching your own Noodles & Company franchise - bringing those beloved mac and cheese bowls, pad thai, and globally-inspired comfort foods to your community - requires a total investment ranging from $621,000 to $2,064,000, which covers everything from the $35,000 franchise fee to equipment, build-out costs, and working capital needed to serve up fast-casual dining success?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$621K–$2M
Most common
$621,000
Minimum
$1,342,500
Midpoint
$2,064,000
Maximum

Per FDD Item 7, total initial investment ranges from $621,000 to $2,064,000. The midpoint $1,342,500 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$2M$1M$900K$600K$300KN/A
$1M
$1M
$1M
2022
2023
2024
Avg
$1M
YOY change (2023 -> 2024)
-4%

According to Item 19 of the Franchise Disclosure Document, Noodles & Company has an average gross revenue of $1M. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

+2% YoY
6004803602401200
2017
2018
2019
2020
2021
2022
2023
2024
470 units open as of 2024 FDD+10 in last 12 mo

2024 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Noodles & Company's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2024 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Noodles & Company franchise typically ranges between $621,000.00 and $2,064,000.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Noodles & Company
Noodles & Company
$1M avg revenue · 90+ US franchises

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