Poke Bowl United

Poke Bowl United

Information based on 2024 FDD

Food & Beverage · Asian

Investment min
$224K
Total: $224K–$506K
Avg gross revenue
$2M
Unit-level, 2024
Franchise fee
$45K
Per current disclosure
Royalty
6%
of gross revenue
Locations
1
Franchising since 2022

Description

What is Poke Bowl United?

Poke Bowl United stands at the forefront of the rapidly growing fast-casual Asian cuisine segment, bringing the vibrant flavors of Hawaiian-inspired poke bowls to communities across America. Founded in 2017, this emerging brand has quickly established itself as a leader in delivering fresh, customizable, and healthy dining options to health-conscious consumers.

At the heart of Poke Bowl United's concept is their commitment to premium-quality ingredients and authentic preparation methods. Each bowl is crafted to order, allowing customers to create their perfect combination of fresh fish, seasonal vegetables, and signature sauces. The menu caters to various dietary preferences, including vegetarian, vegan, and gluten-free options, making it an inclusive dining destination for all.

What sets Poke Bowl United apart is their innovative approach to traditional poke, blending classic Hawaiian elements with contemporary Asian fusion flavors. Their streamlined operations model and efficient kitchen design enable franchise owners to maintain consistent quality while maximizing profitability. The brand's modern, clean aesthetic and commitment to sustainability resonates strongly with millennials and health-conscious consumers.

Franchise owners benefit from comprehensive training programs, proven operational systems, and ongoing support in marketing and business development. The brand's strategic growth plan focuses on prime locations in urban and suburban areas with strong demographics for healthy, fast-casual dining. With the increasing demand for healthy, convenient dining options, Poke Bowl United offers entrepreneurs an opportunity to tap into one of the fastest-growing segments in the restaurant industry.
  • Lower investment than sector average
  • Trending healthy fast-casual concept
  • Customizable fresh meal offerings
  • Growing poke bowl market demand
  • Ground-floor franchise opportunity
  • Health-conscious consumer appeal

Location Analysis

Where Poke Bowl United wins

Poke Bowl United, established in 2017, currently maintains multiple active locations in the fast-casual Asian food segment. While specific state distribution data is not available, the current footprint suggests a focused regional growth strategy. The presence of multiple units demonstrates early market validation of the concept, though the business appears to be concentrating its expansion within a limited geographic area.

For prospective franchisees, ideal locations should target areas with high concentrations of health-conscious consumers, particularly millennials and young professionals who appreciate fresh, customizable dining options. Prime locations include urban centers, business districts, and areas near universities with strong foot traffic. Demographics should include median household incomes above $65,000 and a population density of at least 2,500 people per square mile within a 3-mile radius.

Key success factors for location selection include proximity to complementary businesses like fitness centers and office complexes, visibility from major thoroughfares, and adequate parking. The poke bowl segment shows strong growth potential in markets with established sushi consumption patterns and health-focused dining preferences. While comprehensive operational data including customer ratings and specific location details are not currently available, the concept's steady expansion within its first few years suggests a viable business model with potential for continued growth.
Total US locations
10
Franchise units
1
Corporate locations
9
Avg. sq. footage
N/A
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Financial Analysis

The numbers behind Poke Bowl United

Avg gross revenue$1,799,527
Investment range$224,000 – $506,000
Investment midpoint$365,000
Brand fund1%
Royalty6%
Franchise fee$45,000
Min. net worth
Min. liquid capital
Poke Bowl United requires an initial investment of $224,000-$506,000, positioning it as a lower-cost entry point compared to the Asian sub-sector average of $380,048-$797,206. This accessible investment range makes it attractive for first-time franchisees seeking entry into the growing fast-casual dining segment.

The poke bowl concept capitalizes on health-conscious dining trends and the popularity of customizable, fresh meal options. The Asian fast-casual segment benefits from increasing consumer demand for authentic, nutritious alternatives to traditional quick-service restaurants. However, the market faces intensifying competition as poke concepts proliferate.

With 10 units since 2017, Poke Bowl United represents an emerging franchise system in early development stages. While this offers ground-floor opportunities and potentially favorable territory availability, it also indicates limited operational track record and developing brand recognition. The reported gross revenue of $1,799,527 substantially exceeds sub-sector averages, though investors should carefully verify this figure through FDD review.

The ideal investor profile includes individuals with food service experience and sufficient liquid capital to sustain operations during the critical initial period. The concept suits high-traffic locations with health-conscious demographics, particularly areas with younger professionals and fitness-oriented consumers.

Key considerations include the franchise system's developmental stage, competitive market dynamics, and operational complexity of maintaining fresh ingredients. Prospective investors should thoroughly evaluate territory rights, ongoing support infrastructure, and local market demand before committing capital.
Did you know? Starting your own Poke Bowl United franchise - bringing fresh, customizable Hawaiian-style poke bowls to your community - requires a total investment between $224,000 and $506,000, which includes the $45,000 franchise fee plus all equipment, buildout, and working capital needed to launch your healthy fast-casual restaurant.

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$224K–$506K
Most common
$224,000
Minimum
$365,000
Midpoint
$506,000
Maximum

Per FDD Item 7, total initial investment ranges from $224,000 to $506,000. The midpoint $365,000 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$3M$2M$2M$1M$500KN/A
$1M
$2M
$2M
2022
2023
2024
Avg
$2M
YOY change (2023 -> 2024)
-10%

According to Item 19 of the Franchise Disclosure Document, Poke Bowl United has an average gross revenue of $2M. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

+43% YoY
15129630
2020
2021
2022
2023
2024
10 units open as of 2024 FDD+3 in last 12 mo

2024 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Poke Bowl United's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2024 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Poke Bowl United franchise typically ranges between $224,000.00 and $506,000.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Poke Bowl United
Poke Bowl United
$2M avg revenue · 1+ US franchises

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