The Yard Milkshake Bar
Food & Beverage · Desserts
Description
What is The Yard Milkshake Bar?
At The Yard, each creation is a work of art, featuring specialty milkshakes and sundaes served in keepsake mason jars that customers can take home. Their menu showcases an extensive selection of Blue Bell ice cream flavors, many exclusive to The Yard, along with house-made edible cookie dough, creative toppings, and elaborate garnishes that include everything from whole slices of cheesecake to fresh-baked brownies.
What sets The Yard apart is their commitment to both spectacle and quality. While their signature milkshakes are showstoppers, they also offer simpler options for traditionalists. The franchise has earned a reputation for exceptional customer service, with staff members who are passionate about creating memorable dessert experiences and helping customers navigate their extensive menu of possibilities.
The brand has cultivated a devoted following by creating an experience that goes beyond just serving dessert. Their stores feature a welcoming atmosphere, complete with convenient jar-washing stations and a family-friendly environment that makes every visit feel special. Perfect for celebrations, date nights, or simply satisfying a sweet tooth, The Yard Milkshake Bar has established itself as a destination for dessert lovers seeking an extraordinary treat.
- Featured on Shark Tank 2019
- Instagram-worthy over-the-top milkshakes
- Premium dessert experience positioning
- Eight edible cookie dough flavors
- 50+ topping customization options
- Strong social media engagement model
Location Analysis
Where The Yard Milkshake Bar wins
The franchise's distribution shows successful penetration in both coastal markets and inland territories, with notable presence across the South and Southwest regions. The brand has established strategic footholds in mid-Atlantic markets while maintaining thoughtful expansion into western states, suggesting a measured approach to market testing and growth.
Prospective franchisees should focus on locations with high pedestrian traffic, particularly in shopping centers and entertainment districts. The brand's success in warm-weather markets suggests particular potential in similar climates, though indoor locations in major retail centers can thrive year-round. Growth opportunities exist in underserved Northeastern and Midwestern regions, particularly in areas with strong millennial and family demographics. The relatively recent establishment in 2017 and rapid expansion to numerous locations indicates strong market acceptance and potential for continued growth in new territories.
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Financial Analysis
The numbers behind The Yard Milkshake Bar
Financing partners
Vetted partners, tailored to franchisees
Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.
FranFund
CRF USA
Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.
First Bank of the Lake
Pension Pros
FDD Item 7
Initial investment range
Per FDD Item 7, total initial investment ranges from $281,975 to $627,250. The midpoint $454,613 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
FDD Item 19
Average gross sales
According to Item 19 of the Franchise Disclosure Document, The Yard Milkshake Bar has an average gross revenue of $791K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)
Growth over time
Franchise footprint
2022 Franchise Disclosure
FDD documents
Below are items 2, 3, 4, 7, 11 and 19 for The Yard Milkshake Bar's 2022 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.
Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.
Buyer FAQs
Frequently asked questions
The initial investment for a The Yard Milkshake Bar franchise typically ranges between $281,975.00 and $627,250.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.
Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2022. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
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