Vicious Biscuit
Food & Beverage · Fast Casual
Description
What is Vicious Biscuit?
At the core of Vicious Biscuit's success is their commitment to elevating the humble biscuit into a gourmet culinary experience. Each location features an open kitchen concept where customers can witness the meticulous preparation of their signature buttermilk biscuits, crafted fresh throughout the day. The menu showcases both traditional Southern favorites and unique chef-inspired creations, featuring premium ingredients and house-made sauces that transform breakfast and brunch into memorable dining experiences.
What sets Vicious Biscuit apart is their modern approach to Southern hospitality, combining a vibrant, contemporary atmosphere with the warmth and charm of traditional Southern service. The brand has cultivated a loyal following through their attention to quality, portion sizes, and innovative flavor combinations that keep customers coming back for more.
For potential franchisees, Vicious Biscuit offers a distinctive opportunity in the rapidly growing breakfast and brunch segment. Their proven business model includes comprehensive training programs, ongoing operational support, and a strong brand identity that resonates with today's food-conscious consumers. As a relatively young franchise system, early adopters have the chance to secure prime territories in this expanding concept that's poised for significant growth in the fast-casual restaurant sector.
- Premium breakfast and brunch concept
- Outperforms sub-sector revenue averages significantly
- Emerging brand with growth potential
- High-quality comfort food positioning
- Experiential dining market focus
- Strong unit-level performance metrics
Location Analysis
Where Vicious Biscuit wins
Ideal locations for Vicious Biscuit franchises should target areas with strong breakfast and brunch culture, middle to upper-middle-income demographics, and robust morning traffic patterns. Prime locations include urban and suburban areas near business districts, universities, and residential communities with median household incomes above $65,000. Sites should offer ample parking and good visibility, with preference for end-cap or freestanding locations in high-traffic shopping centers.
Key expansion opportunities exist in major Southeastern markets, particularly in states like Georgia, Florida, and Tennessee, where similar concepts have demonstrated success. The brand's fresh take on traditional Southern breakfast fare positions it well against established breakfast chains, though market penetration will require strong site selection and local market understanding. Early franchisees should focus on areas with proven breakfast segment success and strong population growth trends.
Is your territory available?
We'll take you through a few quick questions, then Vicious Biscuit confirms availability directly.
Financial Analysis
The numbers behind Vicious Biscuit
Financing partners
Vetted partners, tailored to franchisees
Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.
FranFund
CRF USA
Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.
First Bank of the Lake
Pension Pros
FDD Item 7
Initial investment range
Per FDD Item 7, total initial investment ranges from $744,400 to $1,133,750. The midpoint $939,075 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
FDD Item 19
Average gross sales
According to Item 19 of the Franchise Disclosure Document, Vicious Biscuit has an average gross revenue of $3M. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)
Growth over time
Franchise footprint
2023 Franchise Disclosure
FDD documents
Below are items 2, 3, 4, 7, 11 and 19 for Vicious Biscuit's 2023 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.
Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.
Buyer FAQs
Frequently asked questions
The initial investment for a Vicious Biscuit franchise typically ranges between $744,400.00 and $1,133,750.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.
Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2023. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
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