- Founded in 2014
- Franchising Since 2016
- 17 US Franchises
- $384K - $631K Investment Range
- N/A Average Gross Revenue
- 7% Royalty Fee
- $49K Franchise Fee
The concept offers members the flexibility of both coach-led and virtual training sessions available around the clock, making it ideal for busy professionals and parents with varying schedules. Their proprietary training program focuses on a perfect blend of cardio, strength, and agility workouts that change weekly to prevent plateau and maintain engagement.
What sets Eat The Frog apart is their commitment to creating a supportive, non-intimidating environment where members of all fitness levels can thrive. Each location features state-of-the-art equipment including rowing machines, bikes, TRX systems, and various strength training tools. Members benefit from heart rate monitoring technology that displays real-time performance metrics, gamifying the workout experience and tracking progress over time.
The franchise has cultivated a remarkable reputation for its exceptional customer service, clean facilities, and strong sense of community. Their certified coaches are known for their ability to modify workouts for different fitness levels while maintaining a challenging and motivating atmosphere. The brand's commitment to member success extends beyond workouts, with regular fitness assessments, personalized workout plans, and wellness initiatives that help members achieve their goals.
For entrepreneurs passionate about fitness and community building, Eat The Frog Fitness offers a proven business model in the growing boutique fitness sector.
How much does it cost to start a franchise with Eat The Frog Fitness?
- Franchise Fee
- $49K
- Investment Range
- $384K - $631K
- Investment Midpoint
- $508K
- Minimum Cash Required
- $384K
- Royalty Fees
- 7%
- Brand Fund
- 1%
The boutique fitness sector continues experiencing robust growth as consumers prioritize personalized wellness experiences over traditional gym memberships. Eat The Frog's athletic-inspired group training model capitalizes on this trend, targeting demographics seeking premium fitness experiences.
With 18 units since 2014, the system demonstrates measured growth rather than rapid expansion, suggesting careful market selection and franchisee vetting. This smaller footprint may limit brand recognition but allows for more personalized franchisor support and territory availability. Note: Revenue data is not available, which limits comprehensive financial performance analysis.
The investment suits experienced operators with substantial liquid capital, given the premium positioning and operational complexity. Multi-unit development potential exists in metropolitan markets with affluent demographics valuing specialized fitness programming. Prospective franchisees should thoroughly review the FDD and conduct comprehensive due diligence before proceeding.
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See the Revenue Potential!
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Financing Details
Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Eat The Frog Fitness. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.
Why Financing with Franzy Partners?
Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.
Finance Partners
Tenet Financial
Financing Partner
CRF USA
Financing Partner
First Bank of the Lake
Financing Partner
Live Oak Bank
Financing Partner
Pension Pros
Financing Partner
Preferred Funding Group
Financing Partner
Guidant Financial
Financing Partner
The brand's strong average rating of 4.27 across numerous customer reviews indicates successful market execution and customer satisfaction, particularly notable for a relatively young fitness concept established in 2014. The high rating in competitive fitness markets suggests effective positioning against established gym chains.
Key success factors appear tied to suburban locations with high-income demographics and active lifestyle populations, as exemplified by the San Diego location. Market opportunities exist in underserved regions between current clusters, particularly in the Northeast and Southwest, where fitness studio demand continues to grow.
Ideal locations should target areas with median household incomes above $75,000, professional populations aged 25-45, and retail centers with complementary health-focused businesses. The relatively limited current market penetration presents significant expansion potential in major metropolitan areas, particularly in states with demonstrated success patterns like North Carolina and Washington.
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Track Growth to Gauge Success!
See how this franchise is expanding over time. The net unit growth reveals the health and popularity of the brand—key indicators for a promising investment.
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Executive Team
Get to know the leadership behind Eat The Frog Fitness. Learn about the experience and expertise of the executive team guiding Eat The Frog Fitness's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).
Litigation
Review any legal actions or pending litigation involving Eat The Frog Fitness. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).
Bankruptcy
Review Eat The Frog Fitness's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).
Franchisor Assistance
Learn about Eat The Frog Fitness's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).
The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2023. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
- Founded in 2014
- Franchising Since 2016
- 17 US Franchises
- $384K - $631K Investment Range
- N/A Average Gross Revenue
- 7% Royalty Fee
- $49K Franchise Fee
