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WaterWalk Extended Stay by Wyndham

Information based on 2024 FDD
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Brand Highlights
  • Founded in 2014
  • Franchising Since 2014
  • 2 US Franchises
  • $20M - $27M Investment Range
  • N/A Average Gross Revenue
  • 6% Royalty Fee
  • $75K Franchise Fee
Brand Description
WaterWalk Extended Stay by Wyndham represents a premium offering in the extended-stay hospitality sector, combining the sophistication of upscale hotels with the comfort and convenience of apartment-style living. As part of the prestigious Wyndham Hotels & Resorts portfolio, which spans 95 countries with over 9,100 properties, WaterWalk delivers a distinctive hospitality experience tailored for both business travelers and leisure guests seeking longer-term accommodations.

Established in 2014, WaterWalk has quickly emerged as an innovative player in the extended-stay market, offering spacious, well-appointed suites that feel like home while providing the professional service and amenities expected from a world-class hotel brand. Each property is strategically located in key markets, ensuring guests have convenient access to business districts, entertainment venues, and transportation hubs.

What sets WaterWalk apart is its commitment to delivering a truly all-inclusive extended-stay experience. Guests enjoy fully-furnished accommodations with full-size appliances, housekeeping services, and 24/7 guest support, all while benefiting from the backing of Wyndham's renowned loyalty program, Wyndham Rewards. This allows guests to earn and redeem points during their extended stays, adding value to their experience.

For franchisees, WaterWalk offers the opportunity to tap into the rapidly growing extended-stay market while leveraging Wyndham's powerful global distribution network, proven operational systems, and comprehensive support infrastructure. The brand's innovative approach to extended-stay hospitality, combined with Wyndham's extensive experience in the hotel industry, positions WaterWalk franchises for success in this dynamic market segment.
Financial Summary
Franchise Fee
$75K
Investment Range
$20M - $27M
Investment Midpoint
$23M
Minimum Cash Required
$20M
Royalty Fees
6%
Brand Fund
3%
Brand Bragging Rights
Wyndham's established hospitality infrastructure and distribution support
Premium extended-stay market positioning with apartment-style amenities
Early territory availability opportunities in emerging brand system
Access to corporate relocation and temporary assignment demand
Small franchise system with only 11 units offering personalized franchisor attention
Part of Wyndham's diversified extended-stay portfolio with three distinct brands
Financial Analysis
WaterWalk Extended Stay requires a substantial $19.8 million minimum investment (maximum investment data not available), positioning it significantly above the sub-sector average of $8.4-$9.3 million. This investment level reflects the capital-intensive nature of extended-stay hotel development, including land acquisition, construction, furnishing, and pre-opening expenses. Qualified investors typically need substantial liquid capital and proven hospitality or real estate development experience.

The extended-stay segment typically benefits from strong market fundamentals driven by corporate relocations, temporary work assignments, and travelers seeking apartment-style amenities at hotel convenience. This niche often commands higher average daily rates and occupancy levels than traditional hotels, though requires sophisticated revenue management.

As a relatively young system established in 2014 with only 11 active units, WaterWalk represents an emerging brand within Wyndham's extensive portfolio. While this limited scale may present brand recognition challenges, it offers early-adopter advantages including prime territory availability and direct franchisor attention. Wyndham's established infrastructure provides operational support and distribution systems typically unavailable to independent operators.

Investment considerations include extended development timelines, complex zoning requirements, and higher operational complexity compared to traditional hotels. The business model requires sophisticated property management capabilities and understanding of extended-stay guest needs.

Ideal investors possess substantial capital reserves, hospitality or real estate development backgrounds, and access to prime commercial locations. Multi-unit development opportunities may exist given the system's growth stage.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like WaterWalk Extended Stay by Wyndham. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

Finance Partners
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Tenet Financial

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CRF USA

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First Bank of the Lake

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Live Oak Bank

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Pension Pros

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Preferred Funding Group

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Guidant Financial

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Location Analysis
WaterWalk Extended Stay by Wyndham, established in 2014, maintains a growing presence across multiple states, with a notable location in Georgia, where their Sandy Springs location (6096 Barfield Rd) serves as a prime example of their strategic positioning. The brand's strong guest satisfaction ratings across numerous customer reviews demonstrates solid operational performance in their existing properties.

The franchise's current footprint, including their carefully selected Sandy Springs location near Atlanta, indicates a quality-focused expansion strategy typical of upscale extended-stay properties. This positioning allows WaterWalk to serve both business travelers and extended-stay guests in high-income suburban markets, capitalizing on the region's strong business travel market, corporate relocations, and growing technology sector.

Ideal locations for future WaterWalk properties should target affluent suburban corridors near major business districts, with proximity to corporate offices, medical centers, and high-traffic transportation hubs. Key success factors include locations with median household incomes above $75,000, strong commercial development, and limited extended-stay competition in the upscale segment.

Given their established presence and growth since 2014, significant expansion opportunities exist in similar high-growth markets across the country, particularly in areas with strong corporate presence and population growth that align with the brand's target demographics. The brand's measured expansion approach suggests a focus on maintaining high operational standards while pursuing strategic growth opportunities.
Total US Locations11
Open Franchises2
Corporate Locations9
Average Sq. FootN/A
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind WaterWalk Extended Stay by Wyndham. Learn about the experience and expertise of the executive team guiding WaterWalk Extended Stay by Wyndham's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving WaterWalk Extended Stay by Wyndham. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review WaterWalk Extended Stay by Wyndham's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about WaterWalk Extended Stay by Wyndham's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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