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Fitness 1440

Information based on 2023 FDD
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Brand Highlights
  • Founded in 2009
  • Franchising Since 2011
  • 31 US Franchises
  • $369K - $2M Investment Range
  • N/A Average Gross Revenue
  • 6% Royalty Fee
  • $50K Franchise Fee
Brand Description
Fitness 1440 stands out in the competitive fitness industry as a community-focused gym franchise that delivers a comprehensive fitness experience without the overwhelming atmosphere of big-box gyms. Since 2009, they have established a reputation for providing members with a perfect balance of professional equipment, personalized attention, and a welcoming environment.

What sets Fitness 1440 apart is their commitment to creating an inclusive space where members of all fitness levels feel comfortable pursuing their health goals. Their facilities typically feature a well-rounded mix of amenities, including multiple squat racks, comprehensive free weight areas, diverse cardio equipment, and dedicated spaces for group fitness classes. The franchise particularly excels in offering members 24/7 access, making it convenient for busy professionals and early birds alike.

Members consistently praise the friendly, knowledgeable staff and the clean, well-maintained facilities. The franchise places a strong emphasis on community building, creating an atmosphere where members feel supported rather than intimidated. Group fitness classes are included with membership, providing additional value and opportunities for guided workouts.

Fitness 1440's business model caters to both serious fitness enthusiasts and newcomers, with features like childcare services, personal training options, and spacious locker rooms with shower facilities. The brand's focus on maintaining a hometown feel while delivering professional-grade fitness services has helped them build a loyal customer base across their locations. For entrepreneurs passionate about health and community building, Fitness 1440 offers an opportunity to own a fitness center that truly makes a difference in members' lives.
DID YOU KNOW?

How much does it cost to start a franchise with Fitness 1440?

$369K
$2M
Did you know that launching your own Fitness 1440 franchise - the 24/7 gym concept that's revolutionizing fitness accessibility - requires a total investment ranging from $369,000 to $1,942,000, which includes the $50,000 franchise fee plus all equipment, buildout, and startup costs needed to open your doors to members around the clock?
Financial Summary
Franchise Fee
$50K
Investment Range
$369K - $2M
Investment Midpoint
$1M
Minimum Cash Required
$369K
Royalty Fees
6%
Brand Fund
2%
Brand Bragging Rights
15 years proven operational experience
Diverse multi-zone fitness facility concept
Science-based Target:24™ training program
Premium amenities including theater zones
Comprehensive group and personal training
Established mature franchise system
Financial Analysis
Fitness 1440 requires a $369,000 to $1,942,000 total investment, positioning it as a premium fitness franchise with significant capital requirements. The investment floor sits 23% below the fitness center sub-sector average minimum of $481,378, while the ceiling extends 46% above the average maximum of $1,330,837, indicating substantial scalability options. This wide range suggests multiple facility formats or market tiers, requiring careful evaluation of specific unit economics.

The fitness industry benefits from strong demographic trends with increasing health consciousness and wellness spending across age groups. However, the sector faces intensifying competition from boutique studios, digital fitness platforms, and evolving consumer preferences post-pandemic. Market saturation in prime locations creates territory selection challenges for new entrants.

With 36 units and 15 years of operational history since 2009, Fitness 1440 represents a mature but limited-scale system. This modest unit count may indicate selective growth, operational challenges, or niche market positioning. The established timeline suggests proven operational systems, though limited market penetration raises questions about scalability and brand recognition.

Ideal investors require substantial liquid capital given the premium investment tier, plus fitness industry experience or strong operational management capabilities. The concept's diverse amenities—including theater zones, saunas, and specialized studios—demand sophisticated facility management and member retention strategies. Multi-unit development potential exists but requires careful market analysis and phased expansion planning. Prospective franchisees should thoroughly review the FDD and conduct comprehensive due diligence given the significant capital commitment.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Fitness 1440. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

Finance Partners
Tenet Financial Logo

Tenet Financial

Financing Partner

CRF USA Logo

CRF USA

Financing Partner

First Bank of the Lake Logo

First Bank of the Lake

Financing Partner

Live Oak Bank Logo

Live Oak Bank

Financing Partner

Pension Pros Logo

Pension Pros

Financing Partner

Preferred Funding Group Logo

Preferred Funding Group

Financing Partner

Guidant Financial Logo

Guidant Financial

Financing Partner

Location Analysis
Fitness 1440 maintains a widespread presence across multiple states, with notable concentrations in the Pacific Northwest and Southeast regions. The brand has established a strong presence in Oregon and Tennessee, while maintaining strategic positions in markets like Texas and Pennsylvania. This distribution demonstrates successful adaptation to diverse market conditions and demographics.

The franchise maintains a strong average rating across thousands of customer reviews, indicating consistent service quality and operational excellence across regions. The sample location in Martin, Tennessee, demonstrates exceptional performance with outstanding customer satisfaction, suggesting particularly strong market fit in smaller metropolitan areas.

The current geographic spread reveals significant expansion opportunities, particularly in the Northeast and Midwest regions where the brand has room for growth. Successful locations typically operate in areas with median household incomes between $45,000-$75,000 and populations of 50,000-250,000, often positioning near retail anchors like Walmart.

Ideal locations for new franchisees should target growing suburban areas with young, health-conscious populations and limited boutique fitness competition. The brand's strongest performance indicators emerge in communities with a mix of residential and commercial development, ample parking, and proximity to major thoroughfares.
Total US Locations36
Open Franchises31
Corporate Locations5
Average Sq. FootN/A
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind Fitness 1440. Learn about the experience and expertise of the executive team guiding Fitness 1440's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving Fitness 1440. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review Fitness 1440's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about Fitness 1440's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2023. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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