
GYMGUYZ
Fitness · Personal Training
Description
What is GYMGUYZ?
What sets GYMGUYZ apart is their innovative van-based business model, equipped with state-of-the-art fitness equipment and certified personal trainers who travel to clients' homes, offices, parks, or preferred locations. This unique approach eliminates common barriers to fitness, such as gym anxiety, time constraints, and transportation issues.
Founded in 2008, GYMGUYZ has grown significantly by offering customized workout plans tailored to each client's specific needs, goals, and fitness levels. Their comprehensive service includes one-on-one training, group sessions, corporate fitness programs, and specialized training for seniors, youth athletics, and rehabilitation.
The franchise operates on a proven system that combines cutting-edge fitness methodology with exceptional customer service. Trainers undergo rigorous certification and ongoing education to stay current with the latest fitness trends and techniques. The brand's proprietary CAGE (Creativity, Accountability, Guidance, and Evaluation) methodology ensures consistent results for clients while providing franchisees with a structured approach to business growth.
For entrepreneurs passionate about health and wellness, GYMGUYZ offers a scalable business opportunity in the ever-growing fitness industry. The mobile nature of the business allows for flexible scheduling, multiple revenue streams, and the ability to serve diverse communities while making a meaningful impact on people's lives through fitness and wellness.
- Mobile fitness model convenience advantage
- Lower overhead than traditional gyms
- Established 16-year operational track record
- Entry-level investment accessibility
- Proprietary assessment technology platform
- Flexible territory and location options
Location Analysis
Where GYMGUYZ wins
The mobile nature of GYMGUYZ's business model offers distinct advantages in location strategy, as franchisees can serve multiple neighborhoods without the overhead of permanent facilities. Success factors appear most prominent in affluent suburban areas with high disposable income and health-conscious demographics. Key markets show potential for growth, particularly in health-focused regions with limited access to traditional gyms.
Ideal territories should encompass populations of 50,000+ with median household incomes above $75,000 and a significant percentage of working professionals aged 25-54. The current regional coverage suggests substantial untapped markets, particularly in the Northeast and Southeast regions where personal training demand is robust. Prospective franchisees should focus on areas with strong fitness culture, limited mobile training competition, and demographics aligned with premium personal training services.
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Financial Analysis
The numbers behind GYMGUYZ
The mobile personal training model capitalizes on growing consumer demand for convenience-based fitness solutions, particularly accelerated by post-pandemic preferences for in-home services. The fitness industry continues expanding as health consciousness rises across demographics, though the personal training segment faces increasing competition from digital fitness platforms and boutique studios.
With 122 units and 16 years of operation since 2008, GYMGUYZ demonstrates moderate system maturity and steady franchise development. The brand has established operational frameworks and training systems, though it remains smaller compared to major fitness franchises, potentially limiting brand recognition in certain markets.
The reported gross revenue of $77,862 falls below sub-sector averages, which may reflect the system's asset-light model with lower overhead costs but also suggests careful market analysis is essential. The mobile model offers territory flexibility and reduced real estate risk, though success depends heavily on local market density and demographic alignment.
Ideal investors should possess strong sales and relationship-building skills, as the business model relies on client acquisition and retention. Markets with higher disposable income, busy professionals, and limited gym access present optimal conditions. The scalable model allows for team expansion, though initial operations typically require hands-on owner involvement.
Financing partners
Vetted partners, tailored to franchisees
Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.
FranFund
CRF USA
Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.
First Bank of the Lake
Pension Pros
FDD Item 7
Initial investment range
Per FDD Item 7, total initial investment ranges from $92,100 to $174,000. The midpoint $133,050 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
FDD Item 19
Average gross sales
According to Item 19 of the Franchise Disclosure Document, GYMGUYZ has an average gross revenue of $78K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)
Growth over time
Franchise footprint
2024 Franchise Disclosure
FDD documents
Below are items 2, 3, 4, 7, 11 and 19 for GYMGUYZ's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.
Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.
Buyer FAQs
Frequently asked questions
The initial investment for a GYMGUYZ franchise typically ranges between $92,100.00 and $174,000.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.
Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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