Sun Tan City
Personal Care Services · Tanning
Description
What is Sun Tan City?
What sets Sun Tan City apart is their commitment to customer convenience and satisfaction. The franchise has embraced digital innovation with a user-friendly mobile app that allows clients to check wait times, manage appointments, and access exclusive promotions. This tech-forward approach, combined with their multiple service offerings, creates a modern and efficient tanning experience.
For franchise owners, Sun Tan City offers a proven business model in the growing personal care industry. The brand provides comprehensive training, marketing support, and a structured operational system. Franchisees benefit from multiple revenue streams through service packages, membership programs, and retail product sales.
The business model is designed for scalability, with many locations operating in prime retail areas. Franchise owners can leverage the brand's established reputation, proprietary systems, and ongoing support to build a successful business. The company's focus on customer experience, coupled with flexible membership options and competitive pricing strategies, helps create a loyal customer base and recurring revenue opportunities.
Sun Tan City's commitment to innovation, customer service, and franchisee support has helped establish it as a recognized leader in the tanning industry, making it an attractive opportunity for entrepreneurs seeking to enter the personal care sector.
- 25+ years proven industry experience since 1999
- 253 locations nationwide demonstrating system scale
- Above-average gross revenue performance vs. subsector
- Advanced tanning equipment and wellness spa services
- Mobile app platform for customer convenience
- Membership-based recurring revenue model
Location Analysis
Where Sun Tan City wins
The franchise maintains a strong customer satisfaction level with an average rating of 4.06 across numerous customer reviews, indicating consistent service quality across markets. The sample location in Staunton, Virginia, outperforms the system average with strong performance metrics, suggesting particularly effective operations in secondary markets.
Ideal locations for Sun Tan City typically feature proximity to residential areas with median household incomes above $50,000, strong retail co-tenancy, and demographics skewing towards young professionals and college students. The franchise shows particular success in markets with four-season climates, where indoor tanning services maintain year-round demand.
Growth opportunities exist in underserved Northeast and Western markets, particularly in suburban areas with similar demographics to existing successful locations. However, prospective franchisees should consider local competition from both traditional tanning salons and newer spray tan concepts, as well as regional variations in tanning service demand.
Loading map...
Is your territory available?
Let's find out.
We'll take you through a few quick questions, then Sun Tan City confirms availability directly.
Financial Analysis
The numbers behind Sun Tan City
Financing partners
Vetted partners, tailored to franchisees
Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.
FranFund
CRF USA
Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.
First Bank of the Lake
Pension Pros
FDD Item 7
Initial investment range
Per FDD Item 7, total initial investment ranges from $664,290 to $1,084,750. The midpoint $874,520 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
FDD Item 19
Average gross sales
According to Item 19 of the Franchise Disclosure Document, Sun Tan City has an average gross revenue of $590K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)
Growth over time
Franchise footprint
2024 Franchise Disclosure
FDD documents
Below are items 2, 3, 4, 7, 11 and 19 for Sun Tan City's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.
Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.
Buyer FAQs
Frequently asked questions
The initial investment for a Sun Tan City franchise typically ranges between $664,290.00 and $1,084,750.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.
Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
Franchises for you
Brands worth comparing
Other brands in the same vertical and investment band — recommendations based on what you've explored.
