Hommati

Hommati

Information based on public info

Real Estate · Other Real Estate Businesses

Investment min
$70K
Total: $70K–$84K
Avg gross revenue
$112K
Company-reported average
Franchise fee
$45K
Per current disclosure
Royalty
6% - 8%
Locations
128
Franchising since 2018

Description

What is Hommati?

Hommati represents a cutting-edge opportunity in the real estate photography and visualization sector. Established in 2017, this innovative franchise has rapidly expanded across the nation, revolutionizing how properties are presented in today's digital-first real estate market.

As a Hommati franchise owner, you'll provide essential services to real estate professionals, including high-quality photography, 3D virtual tours, drone footage, and detailed floor plans. The franchise stands out for its comprehensive technology platform, which includes a user-friendly app and sophisticated property showcasing tools that help agents and sellers present homes from all perspectives.

What sets Hommati apart is its reputation for excellence and attention to detail. Franchise owners consistently receive praise for their professionalism, quick turnaround times, and ability to capture properties in their best light. The business model allows entrepreneurs to build strong relationships with real estate agents, brokers, and property managers while providing essential marketing services that directly impact property sales.

The franchise offers a proven system for success, including comprehensive training, ongoing support, and access to state-of-the-art photography and visualization technology. Hommati franchisees benefit from a scalable business model that can grow with market demand, multiple revenue streams, and the ability to operate with flexible schedules.

For entrepreneurs looking to enter the real estate services industry, Hommati offers an opportunity to build a sustainable business while helping real estate professionals and property owners achieve better results through superior property visualization and marketing tools.
  • Serves 10 million homebuyers annually
  • Comprehensive real estate marketing suite
  • Advanced 3D and VR technology
  • Low investment, high-tech model
  • Rapid 136-unit system growth
  • Integrated marketplace platform advantage

Location Analysis

Where Hommati wins

Hommati demonstrates a strategic geographic presence across multiple states, with widespread coverage concentrated primarily in the Mid-Atlantic, Texas, and Midwest regions. The franchise maintains a strong presence in Virginia, with notable market penetration in Texas, Michigan, New Jersey, and Missouri, indicating strong market acceptance in diverse real estate environments. The franchise's high customer satisfaction ratings across numerous reviews suggests consistent service quality and market success.

The franchise's distribution pattern reveals a focus on states with dynamic real estate markets and growing suburban populations. Key success factors include presence in both established and emerging real estate markets, particularly in states experiencing population growth and housing market activity. Notable expansion opportunities exist in underserved regions, particularly in the Southwest and Pacific Northwest, where real estate technology services are in growing demand.

Ideal locations for new franchises typically feature strong housing market activity, above-average household income, and tech-savvy populations. Markets with high real estate transaction volumes and growing suburban communities present particularly attractive opportunities. Prospective franchisees should focus on areas with active real estate markets, strong digital adoption rates, and limited competition in real estate technology services.
Total US locations
136
Franchise units
128
Corporate locations
8
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind Hommati

Avg gross revenue$111,816
Investment range$69,940 – $83,998
Investment midpoint$76,969
Brand fund4%
Royalty6% - 8%
Franchise fee$44,900
Min. net worth
Min. liquid capital
Hommati presents an exceptionally accessible entry point into the real estate services sector with investment requirements of $69,940-$83,998, representing roughly 95% lower capital needs compared to the sub-sector average of $1.47-$2.31 million. This positions Hommati as a low-barrier franchise opportunity ideal for entrepreneurs seeking real estate industry exposure without traditional brokerage capital requirements.

The photography and virtual tour services model capitalizes on digital transformation trends in real estate marketing, where immersive property experiences have become standard buyer expectations. With 136 units established since 2017, the system demonstrates rapid expansion and market validation, though franchisees should consider the competitive landscape of real estate technology providers.

The reported gross revenue of $111,816 falls below sub-sector averages, which may reflect the service-based model's different revenue structure compared to traditional real estate businesses. The asset-light business model requires primarily technology equipment and marketing investment rather than physical locations or inventory.

Ideal candidates include photography professionals, real estate industry veterans, or tech-savvy entrepreneurs with strong local market networks. The business requires technical proficiency in specialized photography equipment and software platforms. Territory exclusivity and market density considerations are crucial given the local service delivery model.

Prospective investors should evaluate local real estate market activity levels, agent adoption rates of premium marketing services, and competitive positioning against established photography providers. The franchise's technology platform integration with MLS systems and agent workflows represents a key operational advantage in this digitally-driven sector.
Did you know? Did you know that launching your own Hommati real estate photography and virtual tour franchise requires a total investment of $69,940 to $83,998, which includes the $44,900 franchise fee and covers all the high-tech equipment, software, and startup essentials you'll need to tap into the booming real estate marketing industry where stunning visuals can make or break a property sale?

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$70K–$84K
Most common
$69,940
Minimum
$76,969
Midpoint
$83,998
Maximum

Per FDD Item 7, total initial investment ranges from $69,940 to $83,998. The midpoint $76,969 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

FDD Item 19

Average gross sales

$150K$120K$90K$60K$30KN/A
$122K
$78K
$112K
2022
2023
2024
Avg
$104K
YOY change (2023 -> 2024)
+44%

According to Item 19 of the Franchise Disclosure Document, Hommati has an average gross revenue of $112K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Growth over time

Franchise footprint

-4% YoY
20016012080400
2017
2018
2019
2020
2021
2022
2023
2024
136 units-5 in last 12 mo

Buyer FAQs

Frequently asked questions

The initial investment for a Hommati franchise typically ranges between $69,940.00 and $83,998.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Hommati
Hommati
$112K avg revenue · 128+ US franchises

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